B2B Exchanges: The Killer Application in the Busines-To-Business Internet Revolution by William A. Woods and Arthur B. Sculley (2001, Paperback)

Key Details
Author:	William A. Woods, Arthur B. Sculley
Language:	English
Publisher:	HarperBusiness
Format:	Paperback
ISBN-10:	0066621089
ISBN-13:	9780066621081

Additional Details
Edition Number:	1

Size
Length:	304 pages
Height:	8.3 in
Width:	5.3 in
Thickness:	0.8 in
Weight:	8 oz

Publisher's Note
A comprehensive guide to designing, constructing, and effectively utilizing business-to-business exchanges in the new online economy discusses the the impact of the technological revolution on American business and the changes that corporations must make in order to remain competitive.

Business-to-business e-commerce is projected to exceed $7 trillion by 2004, of which about 37 percent will pass through B2B exchanges. This readable, straightforward book by two top experts is on-line finance is the first to show you how to successfully set up and run an exchange.Bidding for goods and services on-line is revolutionizing the way businesses deal with one another. Arthur Sculley and W. William Woods lay out the key features for success in a B2B exchange, illustrating their points with practical examples drawn from existing B2B sites. They also address the key issues in building a profitable B2B exchange.