Ebay Powerseller Practices for Dummies by Marsha Collier (2008, Other, Mixed media product)

Key Details
Author:	Marsha Collier
Language:	English
Publisher:	For Dummies
Series:	For Dummies (Business & Personal Finance)
Format:	Other
ISBN-10:	0470168420
ISBN-13:	9780470168424

Size
Length:	430 pages
Height:	9.3 in
Width:	7.3 in
Thickness:	1.2 in
Weight:	24 oz

Publisher's Note
What the book covers: This book is broken into four main parts --
* Overview: Covers the basics including understanding eBay and PayPal rules, getting info with reporting tools, and setting up the framework of a well-oiled operation.
* Legal: Includes what you need to know about protecting your business and your buyer, researching and respecting copyrights, registering a business, and making adjustments to stay legal in your community.
* Taxes: Focuses on the types of taxes an eBay seller needs to pay and shows how to use software and online resources to take care of paying them.
* Accounting: Using QuickBooks and QuickBooks SimpleStart as a tool, demonstrates how to properly account for eBay income and debts and how to apply those numbers to tax and legal issues.

With over a million copies of her books in print, Marsha Collier is the leading eBay author in the world. Her books help eBay users get started, find bargains, make their first purchases, sell their first items, and start generating a steady income on eBay. This book, eBay PowerSeller Business Practices For Dummies, shares the techniques you need to know to either achieve the coveted PowerSeller status on eBay, make your PowerSeller-level business run more smoothly, or simply employ the tips the site's best sellers use every day. A PowerSeller herself, Marsha has done the research and developed tried and true techniques for boosting your sales and keeping them at high levels. Best of all, she breaks all the practices down into short, step-by-step tasks that don't require a lot of time to accomplish, leaving you more time to build your business!

The book breaks PowerSeller selling into:

• Powering Up: Understanding how to use eBay's tools and community to get sales up to PowerSeller levels
• Hitting Your Sales Targets: Establishing a strategy for choosing the items that work for you, buying items for resale on eBay, and creating a business plan that incorporates marketing, shipping, eBay Stores, and expanding into a separate Web site.
• Build Better Listings: Upgrading your HTML and photography skills to build sale pages that command buyer confidence
• Become a Model Seller: Enhancing your customer service skills from packing and shipping to insuring items to communicating with buyers
• Manage Your Business: A crash course in accounting, including the unique issues with operating an online store

The book also includes a CD-ROM that includes samples of Marsha's 5-DVD video training kit, "Your eBay Business Plan;" trial versions of helpful software from DAZzle, Fast Photos, and QuickBooks; and tools created by the author to help you better operate your business including a fee calculator and list of sources for wholesale merchandise.