| Key Details |
| Author: | Eric Gibson |
| Language: | English |
| Publisher: | New World Pub |
| Format: | Paperback |
| ISBN-10: | 0963281402 |
| ISBN-13: | 9780963281401 |
| Size |
| Height: | 11 in |
| Width: | 8.5 in |
| Thickness: | 0.8 in |
| Weight: | 24 oz |
Publisher's Note"Sell What You Sow!" is the "how-to" book of high-value produce marketing. Complete information farmers need to know to be successful in today's economy. Foreword by Howard "Bud" Kerr, Director, USDA Office of Small Scale Agriculture. Illustrations by Andrea Gibson. The book's 32 chapters include selecting crops & marketing outlets; farmers' markets; roadside markets; pick-your-own; subscription farming; restaurants & retail outlets; wholesale marketing; value-added (processed) products; customer service; merchandising; pricing; rules & regulations; promotion & advertising; "sharing the bounty" & a major resources section.
Discusses different ways that a small-time farmer can market produce, including roadside stands, pick-your-own operations, contacting local restaurants for direct purchase of crops, and growing produce on order
Industry Reviews"...covers the multitude of marketing possibilities and pitfalls, from research to advertising to zoning and licensing regulations."Whole Earth Review - KVE eBay Product ID: EPID550250
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