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Selling Today by Barry L. Reece, Michael Ahearne and Gerald L. Manning (2011, Paperback)
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Thinking of a career in sales, if yes, then ‘Selling Today (2011)’ is the perfect choice, as it provides you maximum exposure to this subject. Developing selling skills become...Read more
Selling Today by Barry L. Reece, Michael Ahearne and Gerald L. Manning (2011, Paperback)
Author: Barry L. Reece, Gerald L. Manning, Michael AhearnePublisher: Pearson College DivLanguage: English
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Product description
Synopsis
Thinking of a career in sales, if yes, then ‘Selling Today (2011)’ is the perfect choice, as it provides you maximum exposure to this subject. Developing selling skills becomes easy with this Reece/Ahearne/Manning book, which incorporates unique and real world examples, amazing content and selling academic theory. This marketing study paperback is an excellent learning and teaching tool and offers teachers with a variety of teaching tools to strengthen the learning process. Topics covered in this Reece/Ahearne/Manning book include relationship-selling, developing a relationship strategy and negotiating buyer concerns, besides others. New features included in this marketing study paperback are the evolution of different sales techniques, selling today boxes, among others. The authors of the book Selling Today (2011)-Barry L. Reece, Michael Ahearne and Gerald L. Manning are renowned experts in this area of study.
Publisher's Note
Extensive, real-world applications, carefully integrated with current personal selling concepts.
Thinking of a career in sales, if yes, then ‘Selling Today (2011)’ is the perfect choice, as it provides you maximum exposure to this subject. Developing selling skills becomes easy with this Reece/Ahearne/Manning book, which incorporates unique and real world examples, amazing content and selling academic theory. This marketing study paperback is an excellent learning and teaching tool and offers teachers with a variety of teaching tools to strengthen the learning process. Topics covered in this Reece/Ahearne/Manning book include relationship-selling, developing a relationship strategy and negotiating buyer concerns, besides others. New features included in this marketing study paperback are the evolution of different sales techniques, selling today boxes, among others. The authors of the book Selling Today (2011)-Barry L. Reece, Michael Ahearne and Gerald L. Manning are renowned experts in this area of study.
| Key Details | |
| Author: | Barry L. Reece, Gerald L. Manning, Michael Ahearne |
| Language: | English |
| Publisher: | Pearson College Div |
| Format: | Paperback |
| ISBN-10: | 0132109867 |
| ISBN-13: | 9780132109864 |
| Additional Details | |
| Edition Number: | 12 |
| Size | |
| Length: | 512 pages |
| Thickness: | 0.8 in |
| Weight: | 43.2 oz |
Publisher's Note
Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process.
As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.
eBay Product ID: EPID99667280
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