The Jordan Dub Zero: a Legacy Shoe for a True Legend


Initially released in 2005, the Jordan Dub Zero was created to celebrate two decades of Air Jordan sneakers. The name itself, Dub (2) Zero (0), is used to signify that 20-year milestone.

At the time of its release, Michael Jordan had been officially retired from the NBA for over a year. Rather than being specifically geared toward MJ's on-court performance, it was one of the first new models made to commemorate his legacy.

A Mashup of Classic Tinker Designs

The Jordan Dub Zero featured significant design elements from a variety of Air Jordan models. Besides paying homage to Michael Jordan, it also paid tribute to legendary sneaker designer Tinker Hatfield, the lead designer for many Air Jordans over the years.

The Dub Zero draws inspiration from Air Jordans 4, 6, 11, 12, 13, 15 and 20 — all of which were designed by Tinker.


The Air Jordan 4's midsole and outsole were used as the Dub Zero's tooling. The Air Jordan 6's Porsche spoiler-inspired heel tab was featured on the back. Its patent leather upper was inspired by the Air Jordan 11, while the overall shape of the upper closely mimicked the Air Jordan 13. The Air Jordan 12's inspiration can be seen on the tongue where "T W O 3" was stitched. The woven pattern on the heel came from the Air Jordan 15. Finally, the Dub Zero got a laser-etched design that was first seen on the Air Jordan 20.

The Cultural Significance of the Jordan Dub Zero

The Jordan Dub Zero is understandably not as popular as many of the signature Air Jordan models from which it drew its inspiration. Still, it has great significance for Jordan Brand as a whole.

Since MJ's official retirement in 2003, Jordan Brand has relied on creative storytelling to convey his greatness — and the Dub Zero could be looked at as the brand's introduction to exploring new silhouettes rather than colorways.

The Jordan Dub Zero made way for other great storytelling silhouettes like the Jordan Spizike and the Jordan 6 Rings.


Collectible Colorways of the Dub Zero

The Jordan Dub Zero was initially released in six colorways in 2005 and early 2006, for $150 — White/Black/Light Photo Blue (311046-102), White/White/Ceramic (311046-111), Black/Black/Taupe (311046-001), White/Black/Varsity Red(311046-103) and White/Midnight Navy/Neutral Grey (311046-104). The popularity of the Dub Zero led to every colorway selling out relatively quickly.

For its time, the Dub Zero was one of the most counterfeited Jordans due to the lack of supply from Jordan Brand. There may have been plenty of other blatantly fake colorways (like the infamous "Spongebob" Dub Zero) floating around after the original run — but the silhouette didn't make an official return until 2009.

White/Black/Light Photo Blue (311046-102)


White/Black/Varsity Red (311046-103)


White/Midnight Navy/Neutral Grey (311046-104)


In 2009, the Dub Zero was released in three additional colorways. Instead of featuring the laser-etched pattern, each pair got embroidered sneaker details on the side panels.

Ten years after its original release, the Dub Zero returned in 2015 to celebrate 30 years of Air Jordan. Since 2015, the Dub Zero has become more of a staple in the Jordan Brand lineup, with a slew of releases over the years.

Why Invest in the Jordan Dub Zero?

The Jordan Dub Zero represents a special moment in time for sneaker culture and the Air Jordan lineage on the whole. Whether you're a super-fan who owns every shoe that comprises the Dub Zero, or a casual collector who appreciates its design, the Dub Zero is an excellent addition to any sneaker collection.


Air Jordan Dub Zero: Collectibility and Resale Value

When it comes to collectibility, the Jordan Dub Zero is polarizing. Some collectors appreciate the design for its storytelling aspect, while others overlook it for not being a signature Air Jordan model.

Any way you look at it, the design's initial popularity hasn't affected its resale value much. Most Dub Zero versions can be found below retail, often for under $100. However, a rare selection, like a 2005 pair in new condition that was never re-released, can easily fetch $200 or more.

Of the numerous colorways released over the years, the Bulls-inspired "Varsity Red" colorway was seen as the go-to Dub Zero. It was an original colorway that got re-released in 2020. Like most Jordan sneakers, Chicago runs deep for collectors.


Sizing and Fit of the Dub Zero

Although the Dub Zero features a mashup of several Air Jordans, when it comes to choosing a size, go with your true size for an accurate fit.

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