16 min article

Store selling fees

The fees detailed on this page apply to sellers whose account is not activated for eBay managed payments. If your account is activated for managed payments, please refer to our Store selling fees for managed payments sellers article (only for eligible, registered, and activated managed payments sellers) for the fees that apply to your account.

For a monthly subscription, you can run your own eBay Store. The fees and benefits vary depending on the type of Store subscription you choose.

When you have an eBay Store, you'll get more listings with zero insertion fees and pay lower final value fees, compared to selling without a Store. You'll also get access to additional tools to manage and promote your business.

The rest of the fee structure is the same as non-Store owners: We charge two main types of fees – an insertion fee when you create a listing, and a final value fee when your item is sold.

The amount we charge for Store subscribers depends on the item's price, the format and category you choose for your listing, any optional listing upgrades you add, your Store subscription package, and how you are performing as a seller. Fees may apply if you end your auction-style listing early.

Store subscription fees

When you open an eBay Store, you'll choose a Store package: Basic, Premium, or Anchor. Visit our Seller Centre to learn more about the benefits of opening an eBay Store.

When you first subscribe, you'll choose between automatic monthly or yearly renewals. For either option, we charge the subscription fee on a monthly basis.

Store type Store subscription fee per month
Monthly renewal Yearly renewal
Basic $24.95 $19.95
Premium $74.95 $59.95
Anchor $349.95 $299.95

We'll bill you for your Store every month until you cancel your subscription. To find out how fees are charged when you change your Store level or cancel your subscription/close your Store, please read our Stores Subscription Terms of Service.

Insertion fees

When you list an item for sale, we charge a fee per listing, per category. We call this an insertion fee. If you choose to list your item in two categories, you'll also pay an insertion fee for the second category.

Insertion fees are nonrefundable if your item doesn't sell. If you have a Basic, Premium, or Anchor Store subscription and your auction-style listing ends in a sale, the insertion fee will be credited back (exclusions apply).

If you relist your item, we charge an insertion fee for the original listing and each time your item is relisted.

Zero insertion fee listings

All sellers get a monthly allocation of zero insertion fee listings. As a Store subscriber, you get more zero insertion fee listings per month than non-Store sellers. The number you get depends on the Store subscription package you choose. You can use them for new listings, or when you relist items.

Keep in mind, selling limits apply and certain categories are excluded from the zero insertion fee listings offer. Learn more about how zero insertion fee listings work, including the terms and exclusions for those listings.

Duplicate listings and multiple items

If you create a duplicate auction-style listing for the same item, we charge an insertion fee per listing (one for the original and another for the duplicate), even if the listing doesn't appear on eBay for its full listing duration. Consider scheduling your auctions to end at different times, so if a bidder doesn't win your first listing, they have a chance to bid on your duplicate listing. Read more about our duplicate listings policy.

For listings with multiple items, including listings with variations, you only pay one insertion fee. We calculate the insertion fee based on the total start price of your listing, which is the item price multiplied by the quantity. For example, if you list 10 items at $4.00 each, the total start price is $40. If you list 100 items at $4.00 each, the total start price is $400.

Good 'Til Cancelled listings

Good 'Til Cancelled listings are fixed price listings that renew automatically once per calendar month. We charge an insertion fee and applicable optional listing upgrade fees when you list your item for the first time, and each time it renews. These listings count toward your monthly zero insertion fee listings. Fee amounts are based on the terms in effect when the listing goes live and when it renews.

Zero insertion fee listing allocations and insertion fees

Store type Zero insertion fee listings allocation per month*/insertion fee per listing after allocation
Auction-style listings Fixed price listings
Basic 250/$0.25 350 all categories/$0.20
10,000 select categories/$0.20
Premium 500/$0.15 1,000 all categories/$0.10
50,000 select categories/$0.10
Anchor 1,000/$0.10 10,000 all categories/$0.05
75,000 select categories/$0.05
All Store types $20 insertion fee for the following Business & Industrial categories:
  • Heavy Equipment Parts & Attachments > Heavy Equipment
  • Printing & Graphic Arts > Commercial Printing Presses
  • Restaurant & Food Service > Food Trucks, Trailers & Carts
All Store types All listings appropriate for and listed in the Musical Instruments & Gear > Guitars & Basses category are not subject to insertion fees
All Store types All listings appropriate for and listed in the following categories with a starting price of $100 or more** are not subject to insertion fees:
  • Clothing, Shoes & Accessories > Men > Men's Shoes > Athletic Shoes
  • Clothing, Shoes & Accessories > Women > Women's Shoes > Athletic Shoes

* For information on included and excluded categories, see our Zero insertion fee listings article

** Starting price is the starting price (auction-style listings) or Buy It Now price (fixed price listings) of your listing, and doesn't include shipping, handling, taxes, or fees.

You can use your 'select categories' fixed price listings allocation in the following categories:

  • Sports Mem, Cards & Fan Shop > Sports Trading Cards
  • Toys & Hobbies > Collectible Card Games
  • Collectibles
  • Music
  • Books
  • DVDs & Movies
  • Video Games & Consoles > Video Games
  • Stamps
  • Crafts
  • Home & Garden > Greeting Cards & Party Supply > Party Supplies

Final value fees

We charge a final value fee when your item or relisted item sells, or if we determine that you intended to complete a sale outside of eBay.

Final value fees vary depending on the category you choose and are calculated as a percentage of the total amount the buyer pays, including shipping and handling. Sales tax isn't included.

If you offer or reference your contact information or ask a buyer for their contact information in the context of buying or selling outside of eBay, we charge you a final value fee based on the total amount of the sale even if the item doesn't sell. In this situation, the total amount of the sale is determined as follows:

  • Auction-style listing format: The total amount of the sale is the auction start price, the Buy It Now price (if applicable), the reserve price (if applicable), or the price identified between the buyer and seller, whichever is highest
  • Fixed price listing format: The total amount of the sale is the fixed price or the price identified between the buyer and seller, whichever is higher

When you use a zero insertion fee listing, you still have to pay the final value fee.

Additional final value fees for sellers not meeting our performance expectations

We may apply additional final value fees on your sales in the following circumstances:

  • If your account doesn't meet our minimum seller performance standards for our Global program in the evaluation on the 20th of the month, you'll be charged an additional 5% on the standard final value fees applicable to sales in the following calendar month. Go to your Seller Dashboard - opens in new window or tab to check your current seller level. This fee does not apply to Above Standard and eBay Top-rated Sellers. For more information, please visit our page on Seller levels and Performance Standards.
  • If your rate of 'Item not as described' return requests is evaluated in your service metrics as Very High in the evaluation on the 20th of the month in one or more categories, you will be charged an additional 5% on the standard final value fees for sales in those categories in the following calendar month. You can view your personalized service metrics on your Service Metrics dashboard - opens in new window or tab in Seller Hub.

Final value fees are capped in most categories, with the maximum amount determined by the listing category and whether the seller has a Store subscription. However, the additional final value fees for sellers who do not meet our minimum performance standards and/or who have a Very High rate of 'Item not as described' returns are not subject to maximum final value fee caps and will be applied to the total amount of the sale, including shipping. We'll indicate which listings are subject to additional fees on your Account Summary.

Note: If your account isn't meeting our minimum seller performance standards and you're rated Very High in your rate of 'Item not as described' returns at the time of the sale, you'll only be charged the additional final value fee for not meeting our minimum seller performance standards.

Examples of final value fee calculations

Seller A sold some Business & Industrial equipment in the Commercial Printing Presses category. The total amount of the sale including shipping is $4,650. The seller has a Premium Store subscription, an Above Standard seller performance level and an evaluation of Low for 'Item not as described' returns on eBay.com in the Business & Industrial category.

Final value fee calculation: 1.5% of $4,650 = $69.75

 

Seller B sold a men's wristwatch for $9,640, including shipping. The seller has an Anchor Store subscription, an Above Standard seller performance level and a Very High evaluation for 'Item not as described' returns on eBay.com in the Jewelry & Watches category, so an additional 5% final value fee applies.

Final value fee calculation: 9.15% of $9,640 = $882.06 (fee capped at $350). 5% of $9,640 = $482. Total final value fee: $350 + $482 = $832

 

Seller C sold a DVD for $18 with free shipping. The seller has a Basic Store subscription, a Below Standard seller performance level, and an evaluation of Very High for 'Item not as described' returns on eBay.com in the DVDs & Movies category. An additional 5% final value fee applies for not meeting our minimum seller performance standards.

Final value fee calculation: 12% of $18 = $2.16. 5% of $18 = $0.90. Total final value fee: $2.16 + $0.90 = $3.06

These examples are provided solely to illustrate how final value fees are calculated. Other fees may apply.

 

Please note that we charge different fees for non-Store sellers and different fees for selling vehicles in our Motors category.

Basic, Premium, and Anchor Store subscribers
Category Final value fee
% of total amount of sale (maximum fee $350*)
Antiques 9.15%
Art 9.15%
Baby 9.15%
Books 9.15%
Most Business & Industrial categories, except: 9.15%
  • Heavy Equipment, Parts & Attachments > Heavy Equipment
  • Printing & Graphic Arts > Commercial Printing Presses
  • Restaurant & Food Service > Food Trucks, Trailers & Carts
1.5%
Most Cameras & Photo categories, including Camera & Photo Accessories > Memory Cards. Except: 6.15%
  • Camera & Photo Accessories (except Memory Cards)
  • Camera Drone Parts & Accs
  • Replacement Parts & Tools
  • Tripods & Supports
  • Other Cameras & Photo
9.15%
Most Cell Phones & Accessories categories, including Cell Phone Accessories > Memory Cards. Except: 6.15%
  • Cell Phone Accessories (except Memory Cards)
  • Other Cell Phones & Accs
9.15%
Most Clothing, Shoes & Accessories categories, except: 9.15%
  • Men > Men's Shoes > Athletic Shoes
  • Women > Women's Shoes > Athletic Shoes
Selling price: $100 or more** 0%
Selling price: Less than $100** 9.15%
Coins & Paper Money 6.15%
Collectibles 9.15%
Most Computers/Tablets & Networking categories, including Tablet & eBook Reader Accs > Memory Card & USB Adapters. Except: 6.15%
  • Desktops & All-In-Ones
  • Laptops & Netbooks
  • Tablets & eBook Readers
  • Computer Components & Parts:
    • CPUs/Processors
    • Memory (RAM)
    • Motherboards
    • Motherboards & CPU combos
  • Drives, Storage & Blank Media > Hard Drives (HDD, SDD & NAS)
  • Monitors, Projectors & Accessories > Monitors
  • Printers, Scanners, & Supplies > Printers
4%
  • 3D Printers & Supplies:
    • 3D Printer Consumables
    • Parts & Accessories
  • Computer Cables & Connectors
  • Keyboards, Mice & Pointers
  • Laptop & Desktop Accessories
  • Other Computers & Networking
  • Power Protection, Distribution
  • Tablet & eBook Reader Accs (except Memory Card & USB Adapters. See 6.15%)
9.15%
Most Consumer Electronics categories, except: 6.15%
  • Multipurpose Batteries & Power
  • Portable Audio & Headphones > Portable Audio Accessories
  • TV, Video & Home Audio:
    • TV, Video & Audio Accessories
    • TV, Video & Audio Parts
  • Vehicle Electronics & GPS:
    • Car Electronics Accessories
    • GPS Accessories & Tracking
  • Virtual Reality:
    • Cases, Covers & Skins
    • Parts
    • Other Virtual Reality Accessories
9.15%
Crafts 9.15%
Dolls & Bears 9.15%
DVDs & Movies 10%
Entertainment Memorabilia 9.15%
Gift Cards & Coupons 9.15%
Health & Beauty 9.15%
Home & Garden 9.15%
Jewellery & Watches 9.15%
eBay Motors:
  • Automotive Tools & Supplies
  • Parts & Accessories (except Apparel & Merchandise and In-Car Technology, GPS & Security categories)
8.15%
eBay Motors > Parts & Accessories > Apparel & Merchandise 9.15%
eBay Motors > Parts & Accessories > In-Car Technology, GPS & Security 6.15%
Most Music categories, except: 12%
  • Records
9.15%
Most Musical Instruments & Gear categories, except: 7.15%
  • DJ Equipment
  • Pro Audio Equipment
6.15%
  • Guitars & Basses
3.50%
Pet Supplies 9.15%
Pottery & Glass 9.15%
Specialty Services 9.15%
Sporting Goods 9.15%
Sports Mem, Cards & Fan Shop 9.15%
Stamps 6.15%
Tickets & Experiences 9.15%
Toys & Hobbies 9.15%
Travel 9.15%
Most Video Games & Consoles categories, except: 6.15%
  • Other Video Games & Consoles
  • Video Game Accessories
  • Replacement Parts & Tools
  • Video Games
9.15%
  • Video Game Consoles
4%
Everything Else 9.15%

* Maximum fee caps do not apply to the additional final value fees charged to sellers who are not meeting our performance expectations.

** The selling price is the final sale price of the item, not including shipping, handling, taxes, or fees.

Final value fees on shipping

We calculate final values fees on shipping costs based on the shipping service the buyer chooses.

However, when you offer one-day or international service and the buyer selects it, the final value fee on shipping is based on whichever service is less expensive, so either:

  • The one-day or international shipping service you offer in your listing, or
  • The first domestic service in your listing that isn't one-day

For example, if a buyer chooses international shipping and you specified free shipping as your first domestic option, you don't pay any final value fees on shipping for that item.

If one-day or international shipping is the only service you offer, the final value fee for shipping will be based on that service.

If you're in China, Hong Kong, Indonesia, Israel, Japan, Macau, Malaysia, Philippines, Singapore, Taiwan, Thailand, or Vietnam and your item isn't located in Canada, final value fees on shipping are always calculated based on the shipping option your buyer chooses.

Final value fee credit

If for some reason the buyer ends up not paying, you need to either cancel the sale or report it as an unpaid item in order to be eligible for a final value fee credit.

Fees for optional listing upgrades

You can enhance your listings to help make them stand out by adding certain features, such as subtitle or bold font. The fees for these optional listing upgrades vary depending on your item's price and the listing format and duration. We've outlined the differences below.

Auction-style listings - 1, 3, 5, 7 and 10-day duration
Optional listing upgrade Item starting price up to $150 Item starting price of more than $150
1 or 3-day duration $1.00 $1.00
Bold $2.00 $3.00
Gallery Plus

Free for listings in the Collectibles, Art, Pottery & Glass, and Antiques categories

$0.35 $0.70
List in two categories Insertion and optional listing upgrade fees apply for each category. The higher of the two final value fees is charged, if your item sells
Scheduled Listing Free
Subtitle $1.00 $3.00
Optional listing upgrade Fee
Buy It Now

Buy It Now price must be at least 30% higher than the starting price for the auction

Free
Reserve price

Set a minimum price that must be met for your item to sell

$5 or 7.5% of reserve price, whichever is greater (maximum fee $350)
Charged whether or not your items sells
Reserve price in select Business & Industrial categories:
  • Heavy Equipment, Parts & Attachments > Heavy Equipment
  • Printing & Graphic Arts > Commercial Printing Presses
  • Restaurant & Food Service > Food Trucks, Trailers & Carts
$5

 

Good 'Til Cancelled listings*
Optional listing upgrade Item price up to $150 Item price of more than $150
Bold $4.00 $6.00
Gallery Plus

Free for listings in the Collectibles, Art, Pottery & Glass, and Antiques categories

$1.00 $2.00
List in two categories Insertion and optional listing upgrade fees apply for each category. The higher of the two final value fees is charged, if your item sells
Scheduled Listing Free
Subtitle $1.50 $6.00

*Also applies to Real Estate 30-day duration auction-style listings.

If you relist your items automatically in our business tool or by using Selling Manager automation rules, you'll be charged insertion and optional listing upgrade fees each time your item is relisted.

Please keep in mind that not all optional listing upgrades are available with every listing tool and not all optional listing upgrades may be displayed across all our sites, services, applications, and tools.

 

Advanced listing upgrade fees for auction-style listings only

Advanced listing upgrade Item price Fee
1 or 3-day duration Any price $1.00
Buy It Now

Buy It Now price must be at least 30% higher than the starting price for the auction

Any price Free
International site visibility for auction-style listings $0.01-$9.99 $0.10
$10-$49.99 $0.20
$50 or more $0.40
Reserve price

Minimum price that must be met for your item to sell

Any price* $5 or 7.5% of reserve price, whichever is greater (maximum fee $350)

*This value reflects your reserve price, not an item's total amount of sale.

Promoted listing fees

To give greater exposure to the items you sell, you can create a promoted listing ad campaign. It gets your listing in front of more buyers, and you'll only be charged for the ad if your item sells. Learn more about our Promoted Listings Terms of Service.

Other terms and conditions

We always want to make sure we're very clear about the fees we charge, so here are some details you should be aware of:

  • If you use supplemental services, you'll pay any costs or fees associated with those services. Details of the costs or fees will be on your monthly invoice and we'll charge the payment method you've set up on your seller account
  • Insertion fees and advanced listing upgrade fees apply to each listing you create, are charged at the time of listing or relisting, as applicable, and are nonrefundable. Fee amounts are based on the terms in effect when the listing goes live and when it renews. If you select more than one category for your listing, then insertion and advanced listing upgrade fees will apply for each category
  • All fees are in Canadian dollars
  • Fees may apply if you end your auction-style listing early
  • The fees on this page apply to listings on eBay.ca. If you list an item on another eBay site (for example, eBay.com or eBay.co.uk), the fees for that site will apply
  • There may be instances when your listing doesn't immediately appear in search results. This can take up to 24 hours. We can't guarantee exact listing durations
  • Seller fees don't purchase exclusive rights to web pages on eBay. We may, in our sole discretion and without consent from or payment to sellers, display third-party advertisements (including links and references thereto) and listings from other sellers on any eBay page
  • Depending on the tax legislation of your country of residency, local Value Added Tax (VAT), Goods and Services Tax (GST) or similar consumption tax might apply in addition to your eBay fees.
  • Read our eBay Stores Subscription Terms of Service

The benefits of having an eBay Store include more listings with zero insertion fees, and you'll pay lower final value fees when your items sell, compared to non-Store subscribers.

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