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Hollywood Goes Shopping by David Desser (English) Paperback Book

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Last updated on May 22, 2024 21:05:43 EDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9780816635139
Book Title
Hollywood Goes Shopping
ISBN
9780816635139
Publication Year
2000
Type
Textbook
Format
Paperback
Language
English
Publication Name
Hollywood Goes Shopping
Item Height
229mm
Author
David Desser
Publisher
University of Minnesota Press, Garth S. Jowett
Item Width
149mm
Subject
Economics
Number of Pages
388 Pages

About this product

Product Information

Aggressive product placement and retail tie-ins are as much a part of moviemaking today as high-concept scripts and computer-generated special effects, but this phenomenon is hardly recent. Since the silent era, Hollywood studios have proved remarkably adept at advertising both their own products and a bewildering variety of consumer commodities, successfully promoting the idea of consumption itself. Hollywood Goes Shopping brings together leading film studies scholars to explore the complex and sometimes contradictory relationship between American cinema and consumer culture, providing an innovative reading of both film history and the evolution of consumerism in the twentieth century.

Product Identifiers

Publisher
University of Minnesota Press, Garth S. Jowett
ISBN-13
9780816635139
eBay Product ID (ePID)
95275449

Product Key Features

Author
David Desser
Publication Name
Hollywood Goes Shopping
Format
Paperback
Language
English
Subject
Economics
Publication Year
2000
Type
Textbook
Number of Pages
388 Pages

Dimensions

Item Height
229mm
Item Width
149mm

Additional Product Features

Title_Author
David Desser
Series Title
Commerce and Mass Culture
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • AU 82107909133
  • GB 293967539
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