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Sustainable Graphic Design: Tools, Systems and Strategies for Innovative Print D

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9780470246702
Book Title
Sustainable Graphic Design : Tools, Systems and Strategies for Innovative Print Design
Item Length
8.8in
Publisher
Wiley & Sons, Incorporated, John
Publication Year
2009
Format
Trade Paperback
Language
English
Item Height
1in
Author
Wendy Jedlicka
Genre
Design
Topic
Graphic Arts / Typography, Graphic Arts / General
Item Width
8in
Item Weight
37.7 Oz
Number of Pages
528 Pages

About this product

Product Information

The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners--including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists--giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with sustainability systems thinking, empowering you to play your role in achieving a future where design and sustainability are natural partners. Contributors Paul Andre Paul J. Beckmann Sharell Benson Arlene Birt Robert Callif Don Carli Jeremy Faludi Terry Gips Fred Haberman Dan Halsey Jessica Jones Curt McNamara John Moes Jacquelyn Ottman Holly Robbins Pamela Smith Dion Zuess Biomimicry Guild Carbonless Promise Chlorine Free Products Association Environmental Paper Network Eureka Recycling Great Printer Environmental Initiative Package Design Magazine Promotional Product Solutions Sustainable Green Printing Partnership Sustainable Packaging Coalition

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470246707
ISBN-13
9780470246702
eBay Product ID (ePID)
65811923

Product Key Features

Book Title
Sustainable Graphic Design : Tools, Systems and Strategies for Innovative Print Design
Author
Wendy Jedlicka
Format
Trade Paperback
Language
English
Topic
Graphic Arts / Typography, Graphic Arts / General
Publication Year
2009
Genre
Design
Number of Pages
528 Pages

Dimensions

Item Length
8.8in
Item Height
1in
Item Width
8in
Item Weight
37.7 Oz

Additional Product Features

Lc Classification Number
Z246
Table of Content
Foreword. Introduction. CHAPTER 1 Making the Business Case. CHAPTER 2 The Psychology of Graphics. CHAPTER 3 Seeking Truth in Marketing. CHAPTER 4 Systems Thinking. CHAPTER 5 Materials and Processes. CHAPTER 6 Working Smarter. CHAPTER 7 Innovation Toolbox. NOTES BY CHAPTER. INDEX.
Copyright Date
2008
Lccn
2009-017330
Intended Audience
Trade
Illustrated
Yes

Item description from the seller

Read and Dream

Read and Dream

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