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AC/DC: The Savage Tale of the First Standards War by Tom McNichol (English) Hard - Picture 1 of 1
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AC/DC: The Savage Tale of the First Standards War by Tom McNichol (English) Hard

Condition:
Brand New
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Price:
AU $58.07
ApproximatelyC $52.51
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eBay item number:145592832093
Last updated on Apr 30, 2024 02:37:13 EDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9780787982676
Book Title
AC/DC
ISBN
9780787982676
Publication Year
2006
Type
Textbook
Format
Hardcover
Language
English
Publication Name
AC/DC: the Savage Tale of the FIRST Standards War
Item Height
236mm
Author
Tom Mcnichol
Publisher
John Wiley & Sons Inc
Item Width
151mm
Subject
Management
Item Weight
468g
Number of Pages
208 Pages

About this product

Product Information

AC/DC tells the little-known story of how Thomas Edison wrongly bet in the fierce war between supporters of alternating current and direct current. The savagery of this electrical battle can hardly be imagined today. The showdown between AC and DC began as a rather straightforward conflict between technical standards, a battle of competing methods to deliver essentially the same product, electricity. But the skirmish soon metastasized into something bigger and darker. In the AC/DC battle, the worst aspects of human nature somehow got caught up in the wires; a silent, deadly flow of arrogance, vanity, and cruelty. Following the path of least resistance, the war of currents soon settled around that most primal of human emotions: fear. AC/DC serves as an object lesson in bad business strategy and poor decision making. Edison's inability to see his mistake was a key factor in his loss of control over the ?operating system? for his future inventions?not to mention the company he founded, General Electric.

Product Identifiers

Publisher
John Wiley & Sons Inc
ISBN-13
9780787982676
eBay Product ID (ePID)
95758553

Product Key Features

Author
Tom Mcnichol
Publication Name
AC/DC: the Savage Tale of the FIRST Standards War
Format
Hardcover
Language
English
Subject
Management
Publication Year
2006
Type
Textbook
Number of Pages
208 Pages

Dimensions

Item Height
236mm
Item Width
151mm
Item Weight
468g

Additional Product Features

Title_Author
Tom Mcnichol
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • AU 82107909133
  • GB 293967539
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