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Vertriebscontr
AU $216.09
ApproximatelyC $192.87
Condition:
Brand New
A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s listing for full details.
3 available
- Buy It NowVertriebscontrolling im PNV: Feldstudie: Kundenpotential bei Grosskunden im Bedi
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Shipping:
AU $15.16 (approx C $13.53) International Standard : tracked-no signature (7 to 15 business days).
International shipment of items may be subject to customs processing and additional charges.
Located in: Melbourne, Australia
Delivery:
Estimated between Thu, Jul 10 and Mon, Jul 21 to 94104
Returns:
30 days return. Buyer pays for return shipping. If you use an eBay shipping label, it will be deducted from your refund amount.
Payments:
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Seller assumes all responsibility for this listing.
eBay item number:156987690527
Item specifics
- Condition
- ISBN-13
- 9783838621128
- Book Title
- Vertriebscontrolling im PNV
- ISBN
- 9783838621128
About this product
Product Information
Inhaltsangabe: Einleitung: Das wirtschaftliche Dilemma in den Betrieben des oeffentlichen Personennahverkehrs ist allgemein bekannt. Um dem entgegenzuwirken, gibt es zwei gegensatzliche Strategien: Verkurzung der Betriebszeiten und Fahrpreiserhoehungen, um Kosten zu senken und hoehere Einnahmen zu erzielen oder Massnahmen zur deutlichen und dauerhaften Steigerung der Nachfrage. Letztere Moeglichkeit kann als das zentrale Ziel der vorliegenden Untersuchung angesehen werden. Es steht also die Verbesserung des Stadtbusangebotes fur eine spezielle Kundengruppe, namlich die Grosskunden im Bedienungsgebiet der Stadtischen Werke UEberlandwerke Coburg GmbH (SUEC), im Mittelpunkt der Betrachtung. Bei diesen wird mit Hilfe eines Fragebogens eine Befragung zum Fahrverhalten der Mitarbeiter durchgefuhrt. Die daraus gewonnenen Ergebnisse sollen zunachst analysiert werden, d.h. es wird der Ist-Zustand dargestellt. Im Anschluss daran erfolgt eine Interpretation, in der im Rahmen des Marketing-Mixes entsprechende Verbesserungsvorschlage ausgearbeitet werden. Die Ergebnisse sollen daruber hinaus die Moeglichkeiten aufzeigen, die bestehen bzw. die bereits in anderen Verkehrsverbunden angewandt werden, um besonders im Berufsverkehr mehr Menschen zum Umstieg auf den OEPNV zu bewegen und somit die Strassen zu entlasten. Inhaltsverzeichnis: Inhaltsverzeichnis: InhaltsverzeichnisI AbkurzungsverzeichnisVI AbbildungsverzeichnisIX TabellenverzeichnisX 1.Die Rolle des OEPNV bei der Verkehrsmittelwahl1 1.1Fur die Allgemeinheit1 1.2Pendler1 2.Rahmen-Vorgaben zur vorliegenden Untersuchung3 2.1Ziele3 2.2Aufgabenstellung4 2.3Ablauf5 3.Begriffsdefinitionen6 3.1Controlling und Vertrieb6 3.1.1Controlling6 3.1.2Vertriebscontrolling6 3.1.3Kundenorientierung und Controlling8 3.1.4Controlling in oeffentlichen Unternehmungen9 3.2OEffentlicher Personennahverkehr (OEPNV)9 3.3Feldstudie11 3.4Kundenpotential11 3.5Grosskunde13 3.6Bedienungsgebiet13 3.7Die Stadtischen Werke UEberlandwerke Coburg GmbH
Product Identifiers
Publisher
Diplom.De
ISBN-13
9783838621128
eBay Product ID (ePID)
222387554
Product Key Features
Subject
Management
Publication Year
2000
Number of Pages
168 Pages
Publication Name
Vertriebscontrolling im OEPNV: Feldstudie: Kundenpotential bei Grosskunden im Bedienungsgebiet der SUEC anhand eines ausgewahlten Unternehmens
Language
German
Type
Textbook
Format
Paperback
Dimensions
Item Height
210 mm
Item Weight
227 g
Item Width
148 mm
Additional Product Features
Item description from the seller
Seller business information
VAT number: AU 82107909133, GB 293967539
Seller feedback (1,466,075)
- 3***e (227)- Feedback left by buyer.Past monthVerified purchaseItem arrived as described, in perfect condition and in about a week. Well packaged in a large envelope and I thought it was well priced ... until I saw it elsewhere for half as much. Never mind, for a relatively low-priced item, I'm not too sore about paying more for this highly regarded tome. Good seller. Can recommended.
- c***c (461)- Feedback left by buyer.Past 6 monthsVerified purchaseA reliable and professional seller offering a wide range of items. Not always the cheapest option but certainly a store upon which you can depend. My goods were dispatched promptly, packaged appropriately and, upon receipt, found to be exactly as described. Communication throughout the process was good and I'd have no hesitation in purchasing from here in the future.Possibility (Wonder & Imagination) 500 Piece Jigsaw Puzzle by Paperblanks Hardco (#146371979206)
- 3***a (333)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book was sent well packed and arrived in good condition. The seller was extremely supportive and when l explained that this book did not contain the content that l was looking for l was given a refund which happened very quickly and l offered to send the book back but the seller told me to keep it which l thought was very generous of the seller. I have bought books from this seller before and always had good service and in the future l will purchase again. Thanks to a very good seller.
Seller feedback (1,466,075)
- 3***e (227)- Feedback left by buyer.Past monthVerified purchaseItem arrived as described, in perfect condition and in about a week. Well packaged in a large envelope and I thought it was well priced ... until I saw it elsewhere for half as much. Never mind, for a relatively low-priced item, I'm not too sore about paying more for this highly regarded tome. Good seller. Can recommended.
- c***c (461)- Feedback left by buyer.Past 6 monthsVerified purchaseA reliable and professional seller offering a wide range of items. Not always the cheapest option but certainly a store upon which you can depend. My goods were dispatched promptly, packaged appropriately and, upon receipt, found to be exactly as described. Communication throughout the process was good and I'd have no hesitation in purchasing from here in the future.Possibility (Wonder & Imagination) 500 Piece Jigsaw Puzzle by Paperblanks Hardco (#146371979206)
- 3***a (333)- Feedback left by buyer.Past 6 monthsVerified purchaseThe book was sent well packed and arrived in good condition. The seller was extremely supportive and when l explained that this book did not contain the content that l was looking for l was given a refund which happened very quickly and l offered to send the book back but the seller told me to keep it which l thought was very generous of the seller. I have bought books from this seller before and always had good service and in the future l will purchase again. Thanks to a very good seller.