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The Experience Economy, Updated Edition
US $6.28
ApproximatelyC $8.70
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
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- Buy It NowThe Experience Economy, Updated Edition
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Located in: Racine, Wisconsin, United States
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Estimated between Tue, May 6 and Sat, May 10 to 43230
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eBay item number:166957681951
Item specifics
- Condition
- Release Year
- 2011
- ISBN
- 9781422161975
About this product
Product Identifiers
Publisher
Harvard Business Review Press
ISBN-10
1422161978
ISBN-13
9781422161975
eBay Product ID (ePID)
92870845
Product Key Features
Book Title
Experience Economy, Updated Edition
Number of Pages
400 Pages
Language
English
Topic
Marketing / General, Industries / General, Customer Relations, Management
Publication Year
2011
Features
Revised
Illustrator
Yes
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.9 in
Item Weight
14 Oz
Item Length
8.2 in
Item Width
5.5 in
Additional Product Features
Intended Audience
Trade
LCCN
2010-054391
Reviews
updated and wonderfully relevant book." – AdAge "One of the best business books of the twentieth century, now renewed for the challenges of the twenty-first. Pine and Gilmore provide businesses everywhere with a road map for reenergizing their customer experiences." - Tom Kelley, General Manager, IDEO, "updated and wonderfully relevant book." - AdAge "One of the best business books of the twentieth century, now renewed for the challenges of the twenty-first. Pine and Gilmore provide businesses everywhere with a road map for reenergizing their customer experiences." - Tom Kelley, General Manager, IDEO, "updated and wonderfully relevant book." -- AdAge "One of the best business books of the twentieth century, now renewed for the challenges of the twenty-first. Pine and Gilmore provide businesses everywhere with a road map for reenergizing their customer experiences." - Tom Kelley, General Manager, IDEO, "One of the best business books of the twentieth century, now renewed for the challenges of the twenty-first. Pine and Gilmore provide businesses everywhere with a road map for reenergizing their customer experiences." - Tom Kelley, General Manager, IDEO
TitleLeading
The
Edition Description
Revised edition
Synopsis
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages. And though the world has changed in many ways since then, the way to a customer's heart has not. In fact, the idea of staging experiences to leave a memorable--and lucrative--impression is now more relevant than ever. With an ongoing torrent of brands attacking consumers from all sides, how do you make yours stand out? Welcome to the new Experience Economy. With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential audience. It offers new rich examples--including the U.S. Army, Heineken Experience, Autostadt, Vinopolis, American Girl Place, and others--to show fresh approaches to scripting and staging compelling experiences, while staying true to the very real economic conditions of the day., In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages.And though the world has changed in many ways since then, the way to a customer's heart has not. In fact, the idea of staging experiences to leave a memorable--and lucrative--impression is now more relevant than ever. With an ongoing torrent of brands attacking consumers from all sides, how do you make yours stand out?Welcome to the new Experience Economy. With this fully updated edition of the book, Pine and Gilmore make an even stronger case that experience is the missing link between a company and its potential audience. It offers new rich examples--including the U.S. Army, Heineken Experience, Autostadt, Vinopolis, American Girl Place, and others--to show fresh approaches to scripting and staging compelling experiences, while staying true to the very real economic conditions of the day.
LC Classification Number
HF5415.15.P56 2011
Item description from the seller
Seller feedback (319,004)
- 5***d (159)- Feedback left by buyer.Past monthVerified purchaseThe picture was shipped quickly, via Fed Ex, arrived much earlier than I thought. Packaged extremely well. Triple large bubble wrap. Framed picture as described in words and in picture. The value was excellent. Also communication with seller A+++++. Highly recommend!!
- j***j (2196)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat seller! Great item! Just as described! Great value! Exceptionally fast shipment! Extremely well packaged! Great communication! A perfect transaction! Thank you!
- a***d (10)- Feedback left by buyer.Past 6 monthsVerified purchaseThe item arrived on time. I opened up the parcel to find the jewel case of the CD shattered but I was expecting some damages anyways so I quickly resolved this by replacing the door of the jewel case and it looks good as new. Goodwill’s packing team did an okay job with packaging, they could have added extra layers of bubble wrap for media. The item was as described, looks exactly like was displayed on the thumbnail of the listing. The disc costed about $8 which is really good value for money.Olurum Sana (#395908551414)
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Seller feedback (319,004)
- 5***d (159)- Feedback left by buyer.Past monthVerified purchaseThe picture was shipped quickly, via Fed Ex, arrived much earlier than I thought. Packaged extremely well. Triple large bubble wrap. Framed picture as described in words and in picture. The value was excellent. Also communication with seller A+++++. Highly recommend!!
- j***j (2196)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat seller! Great item! Just as described! Great value! Exceptionally fast shipment! Extremely well packaged! Great communication! A perfect transaction! Thank you!
- a***d (10)- Feedback left by buyer.Past 6 monthsVerified purchaseThe item arrived on time. I opened up the parcel to find the jewel case of the CD shattered but I was expecting some damages anyways so I quickly resolved this by replacing the door of the jewel case and it looks good as new. Goodwill’s packing team did an okay job with packaging, they could have added extra layers of bubble wrap for media. The item was as described, looks exactly like was displayed on the thumbnail of the listing. The disc costed about $8 which is really good value for money.Olurum Sana (#395908551414)