|Listed in category:
Shipping and deliveryClick "see details" for additional shipping and returns information.
Have one to sell?

BACKFIRE: CARLY FIORINA'S HIGH-STAKES BATTLE FOR THE SOUL By Peter Burrows *NEW*

~ BRAND NEW!! Quick & Free Delivery in 2-14 days ~
US $32.75
ApproximatelyC $44.20
Condition:
Brand New
Shipping:
Free Economy Shipping.
Located in: US, United States
Delivery:
Estimated between Fri, Sep 27 and Mon, Sep 30 to 43230
Delivery time is estimated using our proprietary method which is based on the buyer's proximity to the item location, the shipping service selected, the seller's shipping history, and other factors. Delivery times may vary, especially during peak periods.
Returns:
30 days return. Seller pays for return shipping.
Payments:
    

Shop with confidence

eBay Money Back Guarantee
Get the item you ordered or your money back. Learn moreeBay Money Back Guarantee - opens new window or tab
Seller assumes all responsibility for this listing.
eBay item number:186420187437

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-10
0471267651
Book Title
Backfire: Carly Fiorina's High-Stakes Battle for the Soul of
ISBN
9780471267652
Subject Area
Computers, Business & Economics
Publication Name
Backfire : Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.3 in
Subject
General, Women in Business, Hardware / Personal Computers / General
Publication Year
2003
Type
Textbook
Format
Hardcover
Language
English
Item Height
1 in
Author
Peter Burrows
Item Weight
0 Oz
Item Width
6.3 in
Number of Pages
304 Pages

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471267651
ISBN-13
9780471267652
eBay Product ID (ePID)
2367609

Product Key Features

Number of Pages
304 Pages
Publication Name
Backfire : Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
Language
English
Publication Year
2003
Subject
General, Women in Business, Hardware / Personal Computers / General
Type
Textbook
Subject Area
Computers, Business & Economics
Author
Peter Burrows
Format
Hardcover

Dimensions

Item Height
1 in
Item Weight
0 Oz
Item Length
9.3 in
Item Width
6.3 in

Additional Product Features

Intended Audience
Trade
LCCN
2002-156443
Dewey Edition
21
Reviews
"... Backfire , by BusinessWeek computer editor Peter Burrows...offer fresh insights about the epic battle and about Fiorina's ultimately successful purchase of Compaq." ( Business Week , February 17, 2003) "...account distinguishes itself with a deeper portrait of Fiorina." ( Publishers Weekly , February 10, 2003) "[b]oth book vividly recount the proxy fight and courtroom proceeding that preceded Fiorina's victory." ( USA Today , February 24, 2003) "...a good grounding in the background to the company and its key players an interesting read..." (IT Week/www.vnunet.com, 19 March 2003) "...a fascinating behind the scenes peek at one of the most powerful IT companies some useful intelligence for IT managers..." (VNU Net, 19 March 2003) "...more meaty, more colourful and generally a much more enjoyable read...the book also goes much further..." ( Infoconomy , 11 April 2003) "...riveting, colorful, fast-paced account of the Compaq battle". ( New York Times Book Review , May 18, 2003) "...This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama..." ( Computer Consultant , April/May 2003) "paints a nuanced and enlightening portrait of the leader of one of the most important high-tech companies". ( The Boston Globe , June 8, 2003) "...realistic and objective.... Backfire is definitely a must-read for investors, executives..." ( The star online , 12 August 2003)
Illustrated
Yes
Dewey Decimal
338.7/61004165
Table Of Content
Acknowledgments. Prologue. Chapter 1. The Showdown. Chapter 2. The Emergence of Carleton Sneed. Chapter 3. Inside the HP Way. Chapter 4. Trouble in Paradise. Chapter 5. The Making of a Star. Chapter 6. Searching for a CEO. Chapter 7. An Eventful Honeymoon. Chapter 8. Unraveling. Chapter 9. Compaq Cometh. Chapter 10. The November Surprise. Chapter 11. Proxy Fight. Chapter 12. The Lawsuit. Epilogue. Notes. Sources. A Note about Sourcing. Index.
Synopsis
"Reading at times like a Clancy novel and at others like a Greek tragedy, Burrows's Backfire presents a detailed picture of how a leader can rob a company of its soul and cause it to stray from the principles that had made it enduringly great. Read it and weep." ?Jerry I. Porras Lane Professor of Organizational Behavior and Change Emeritus, Stanford Business School coauthor, Built to Last: Successful Habits of Visionary Companies "Peter Burrows has written a fascinating account of the largest hightech merger and proxy fight of all time. Riveting stories about Carly Fiorina, Walter Hewlett, and the melodrama in the HP corporate boardroom make this book a great read as well as an object lesson in corporate governance and corporate change." ?David B. Yoffie Starr Professor of International Business Administration, Harvard Business School author, Judo Strategy: Turning Your Competitors? Strength to Your Advantage "Carly Fiorina's story as told by Burrows illustrates well the timeless role of leaders: to help organizations work through necessary but painful changes that don't happen naturally." ?Robert Burgelman Edmund W. Littlefield Professor of Management, Stanford Graduate School of Business coauthor, Strategy Is Destiny: How StrategyMaking Shapes a Company's Future "A wellresearched view inside the controversial management transition at HP. The personalitydominated decisionmaking process at HP shows us how the power of personalities can override and reshape business legacies. Backfire has all the makings of a modern historical novel." ?Regis McKenna author, Total Access and Relationship Marketing: Successful Strategies for the Age of the Customer "At a time when corporate governance was a most important issue in American business, the merger of HewlettPackard and Compaq produced a proxy battle that should have embarrassed everyone involved. Backfire tells the story in all its gory detail. It is must reading for investors, executives, and anyone who cares about corporate governance." ?Roger McNamee cofounder, Integral Capital Partners and Silver Lake Partners, An insider's look at the internal turmoil at one of the world's premier high-tech companies This is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose her charismatic salesmanship on the aging icon. Top BusinessWeek journalist Peter Burrows gives the dramatic blow-by-blow of Hewlett's effort to kill Fiorina's most controversial move of all, her $19 billion purchase of rival Compaq Computer. Fiorina won by a whisker, after the most expensive proxy fight in history and a dramatic lawsuit that accused the company of illegally fixing the vote. This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama. Peter Burrows (Alameda, CA) has been a technology reporter for BusinessWeek for nine years and has covered the HP saga from the start. The department editor for BusinessWeek's computer coverage, he has been the principal chronicler of Fiorina's tenure at HP, and has written three cover stories on the subject. He has also written numerous other cover stories, including looks at Steve Jobs's Apple Computer and Sun Microsystems' Scott McNealy., An insider's look at the internal turmoil at one of the world's premier high-tech companies This is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal.
LC Classification Number
HD9696.2

Item description from the seller

ZUBER

ZUBER

98% positive feedback
886K items sold
Joined Oct 1998

Detailed seller ratings

Average for the last 12 months
Accurate description
4.8
Reasonable shipping cost
5.0
Shipping speed
5.0
Communication
4.9

Popular categories from this store

Seller feedback (272,745)

  • 5***r (181)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    One of the best shopping experiences that I've had on ebay: thoughtful speedy communication, ultra fast shipping with careful packaging, and great price. Item came as described. Regarding the price of the CD- as I write this another seller is asking over $200 for it. Zuber's price was $35.00. How's that? I know these people have some negative reviews, but I can tell that they strive for improvement and better customer service. Highly recommended seller. Thanks Zuber!
  • h***9 (3094)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    🏆 SUPER STAR 🤩 AMAZING PHOTOS 🎯 ACCURATE DESCRIPTION ✏️ GENUINE PRODUCTS 💎 HIGH QUALITY 🍯 SUPER PRICES 💰 EASY TO WORK WITH 🍰 ECONOMY HANDLING ⏱️ FAST SHIPPING 🚀 BUBBLE PACKAGE 📦 ARRIVED WITHIN DAYS 🌎 EXCEPTIONAL COMMUNICATION 🎙️ OUTSTANDING CUSTOMER SERVICE 🛎️ GREAT SENSE OF HUMOR 🍿 TOTAL ASSET TO THE EBAY-ECO SYSTEM 🥇 SAVED SELLER 🎱 PROMT REPLY FOR RETURNS 🎯 WOULD BUY FROM AGAIN 🧲 UNDER PROMISES OVER DELIVERS ⛳️ MADE ME VERY HAPPY 🌈 LEFT POSITIVE FEEDBACK 🌼 THANK YOU! 😇 A+++
  • j***_ (740)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    This has been a hard book to find at a reasonable price. Zuber had it at a great price. They described it very accurately, sent it promptly and packaged it really well, so it arrived in good order. Their communication was excellent too. Thank you for a very easy, pleasant transaction.

Product ratings and reviews

4.0
1 product ratings
  • 0 users rated this 5 out of 5 stars
  • 1 users rated this 4 out of 5 stars
  • 0 users rated this 3 out of 5 stars
  • 0 users rated this 2 out of 5 stars
  • 0 users rated this 1 out of 5 stars

Most relevant reviews

  • Definately a bit personal, but good

    Burrows covered HP for a news outlet and you can tell was a fan of the old HP. Fiorina turned the company upside down and didn't have much success in convincing the rest of the company that she had the ship headingin the right direction. However although Burrows did make a good attempt at getting both sides of the story it was evident that the book was at least partially an attempt to bury Fiorina. I suggest balancing this book with the one that Fiorina called Tough Choices. I do happen to agree that Fiorina is more of a marketing person and made many mistakes in judgement in running HP which drove down profits, drove the stock down, forced layoffs, and killed morale.