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The Art of Selling to the Affluent: How to Attract, Service, and Retain...

by Oechsli, Matt | HC | Good
Condition:
Good
“Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ”... Read moreabout condition
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ApproximatelyC $7.65
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Last updated on Jun 05, 2024 14:57:17 EDTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller Notes
“Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ...
Binding
Hardcover
Weight
1 lbs
Product Group
Book
IsTextBook
No
ISBN
0471703230
Book Title
Art of Selling to the Affluent : How to Attract, Service, and Retain Wealthy Customers and Clients for Life
Item Length
9.3 in
Publisher
Wiley & Sons, Incorporated, John
Publication Year
2004
Format
Hardcover
Language
English
Item Height
1 in
Author
Matt Oechsli
Genre
Business & Economics
Topic
Consumer Behavior, Sales & Selling / General
Item Width
6.3 in
Item Weight
15.9 Oz
Number of Pages
256 Pages

About this product

Product Information

"If you work with the affluent, you will most certainly benefit from Matt's work. This book is a must-read!" —Ray Scalfani, Managing Director, AllianceBernstein "Specific, thoughtful, supported with evidence and practical, it deserves to be read and reread by salespeople targeting the affluent." —George W. Dudley, scientist/author, Coauthor, The Psychology of Sales Call Reluctance: Earning What You're Worth in Sales "Oechsli's book is an ideal road map if you want to reach the affluent and become affluent. . . . I highly recommend it." —Rich Santos, Group Publisher, Primedia Business Magazines & Media "Nobody knows more about the affluent market than Matt Oechsli. His research is impeccable, and his strategies are real-world. They work!" —Bill Cates, President, Referral Coach International "Matt Oechsli's The Art of Selling to the Affluent is specific, practical, supported by the latest independent research, and will help anyone attempting to market their services to the affluent." —Ron Carson, Senior Vice President, LPL, President, Peak Productions "Matt Oechsli's well-documented work will become the primary source for selling to the affluent. Fail to read this at your own risk." —Bill Brooks, author, The New Science of Selling and Persuasion "Matt has done it again. His combination of research with practical how-tos has created a must-read book for anyone working with the affluent." —Steve Binder, Regional President, Wachovia Securities "Anyone actively applying the methodology and techniques learned from Matt will become as affluent as the affluent they serve—so be warned!" —Paul W. Chan, CFP, CPA, ChFc, CLU, CEO, S&P NewWorth Advisors, Malaysia

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471703230
ISBN-13
9780471703235
eBay Product ID (ePID)
30969934

Product Key Features

Book Title
Art of Selling to the Affluent : How to Attract, Service, and Retain Wealthy Customers and Clients for Life
Author
Matt Oechsli
Format
Hardcover
Language
English
Topic
Consumer Behavior, Sales & Selling / General
Publication Year
2004
Genre
Business & Economics
Number of Pages
256 Pages

Dimensions

Item Length
9.3 in
Item Height
1 in
Item Width
6.3 in
Item Weight
15.9 Oz

Additional Product Features

Intended Audience
Trade
Lc Classification Number
Hf5438.25.O33 2005
Table of Content
Preface. Acknowledgments. CHAPTER 1: The Affluent Opportunity. CHAPTER 2: Getting into the Affluent Mind. CHAPTER 3: Creating the Right Sales Environment. CHAPTER 4: Overcoming Social Self-Consciousness. CHAPTER 5: Becoming One with the Affluent. CHAPTER 6: Affluent Finishing School. CHAPTER 7: Becoming Magnetic. CHAPTER 8: Becoming Even More Magnetic: Internet Savvy. CHAPTER 9: Mastering Ritz-Carlton Service and FedEx Efficiency. CHAPTER 10: The Secret to Affluent Loyalty. CHAPTER 11: Maximizing Your Affluent Sales Opportunity. CHAPTER 12: The 12 Commandments of Affluent Selling. Appendix. References. Index. About the Author.
Copyright Date
2005
Lccn
2004-017101
Dewey Decimal
658.85
Dewey Edition
23

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  • by millam77
    Mar 01, 2023

    The title precisely reflects the book content.

    Good book for those who intend to work with Affluent people.

    Verified purchase: YesCondition: Pre-OwnedSold by: second.sale

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