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The Pumpkin Plan: A Simple Strategy to Grow Mike Michalowicz Audiobook Business

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US $100.00
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Located in: Winchester, Virginia, United States
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Last updated on Apr 16, 2024 18:46:34 EDTView all revisionsView all revisions

Item specifics

Condition
Brand New: An item that has never been opened or removed from the manufacturer’s sealing (if ...
Type
Audiobook
MPN
Does not apply
Intended Audience
Adults, Young Adults
ISBN
9781469091198
Publication Year
2012
Format
Compact Disc
Language
English
Book Title
Pumpkin Plan : a Simple Strategy to Grow a Remarkable Business in Any Field
Author
Mike Michalowicz
Publisher
Ascent Audio
Genre
Business & Economics
Topic
Entrepreneurship

About this product

Product Information

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive-let alone grow-it's easy for entrepreneurs to get caught up in a never-ending cycle of "sell it-do it, sell it-do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. This is the exact situation Mike Michalowicz found himself in when he was trying to grow his first company. Although it was making steady money, there was never very much left over and he was chasing customers left and right, putting in twenty-eight-hour days, eight days a week. The punishing grind never let up. His company was alive but stunted, and he was barely breathing. That's when he discovered an unlikely source of inspiration-pumpkin farmers. After reading an article about a local farmer who had dedicated his life to growing giant pump­kins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you. So what is the Pumpkin Plan? * Plant the right seeds: Don't waste time doing a bunch of different things just to please your customers. Instead, identify the thing you do better than anyone else and focus all of your attention, money, and time on figuring out how to grow your company doing it.* Weed out the losers: In a pumpkin patch small, rotten pumpkins stunt the growth of the robust, healthy ones. The same is true of customers. Figure out which customers add the most value and provide the best opportunities for sustained growth. Then ditch the worst of the worst.* Nurture the winners: Once you figure out who your best customers are, blow their minds with care. Discover their unfulfilled needs, innovate to make their wishes come true, and overdeliver on every single promise. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field.

Product Identifiers

Publisher
Ascent Audio
ISBN-10
1469091194
ISBN-13
9781469091198
eBay Product ID (ePID)
202769352

Product Key Features

Book Title
Pumpkin Plan : a Simple Strategy to Grow a Remarkable Business in Any Field
Author
Mike Michalowicz
Format
Compact Disc
Language
English
Topic
Entrepreneurship
Publication Year
2012
Genre
Business & Economics

Dimensions

Item Length
5.3in
Item Height
1.1in
Item Width
6.4in
Item Weight
6.4 Oz

Additional Product Features

Number of Volumes
5 Vols.
Edition Description
Unabridged Edition
Copyright Date
2012
Narrated by
Michalowicz, Mike
Dewey Decimal
658.4/21
Intended Audience
Trade
Dewey Edition
23

Item description from the seller

Oddball Emporium

Oddball Emporium

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Item received was as described. Shipping was prompt and packaged well. I appreciated the seller making an offer lower than original price. I would use this seller again.

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