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Gaining and Sustaining Competitive Advantage by Barney, Jay
by Barney, Jay | HC | Good
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- Buy It NowGaining and Sustaining Competitive Advantage by Barney, Jay
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eBay item number:195953284591
Item specifics
- Condition
- Good
- Seller Notes
- Binding
- Hardcover
- Weight
- 2 lbs
- Product Group
- Book
- IsTextBook
- Yes
- ISBN
- 9780201512854
- Subject Area
- Business & Economics
- Publication Name
- Gaining and Sustaining Competitive Advantage : Theory and Practice
- Item Length
- 9.4 in
- Publisher
- Prentice Hall PTR
- Subject
- Management Science, Management, Strategic Planning
- Publication Year
- 1996
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 1.1 in
- Item Width
- 7.6 in
- Item Weight
- 35.6 Oz
- Number of Pages
- 570 Pages
About this product
Product Information
For MBA-level courses in Strategic Management. This text is designed to show students how to put theory into practice.
Product Identifiers
Publisher
Prentice Hall PTR
ISBN-10
0201512858
ISBN-13
9780201512854
eBay Product ID (ePID)
99295
Product Key Features
Publication Name
Gaining and Sustaining Competitive Advantage : Theory and Practice
Format
Hardcover
Language
English
Subject
Management Science, Management, Strategic Planning
Publication Year
1996
Type
Textbook
Subject Area
Business & Economics
Number of Pages
570 Pages
Dimensions
Item Length
9.4 in
Item Height
1.1 in
Item Width
7.6 in
Item Weight
35.6 Oz
Additional Product Features
Edition Number
1
LCCN
96-007024
Lc Classification Number
Hd31.B36838 1997
Table of Content
I. THE LOGIC OF STRATEGIC ANALYSIS. 1. What Is Strategy? 2. What Is Performance? 3. Evaluating Environmental Threats. 4. Evaluating Environmental Opportunities. 5. Evaluations Firm Strengths and Weaknesses: Resources and Capabilities. II. BUSINESS STRATEGIES. 6. Competitive Strategies: Cost Leadership. 7. Competitive Strategies: Product Differentiation. 8. Cooperative Strategies: Tacit Collusion. 9. Cooperative Strategies: Strategic Alliances. III. CORPORATE STRATEGIES. 10. Vertical Integration Strategies. 11. Diversification Strategies. 12. Organizing to Implement Diversification Strategies. 13. Merger and Acquisition Strategies. 14. Global Strategies.
Copyright Date
1997
Target Audience
College Audience
Dewey Decimal
658.4
Dewey Edition
20
Illustrated
Yes
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