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Transitioning to Virtual and Hybrid Events : How to Create, Adapt, and Market an
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- Buy It NowTransitioning to Virtual and Hybrid Events : How to Create, Adapt, and Market an
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Located in: Bixby, Oklahoma, United States
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Estimated between Tue, Jun 25 and Sat, Jun 29 to 43230
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eBay item number:234885851163
Item specifics
- Condition
- ISBN
- 9781119747178
- Book Title
- Transitioning to Virtual and Hybrid Events : How to Create, Adapt, and Market an Engaging Online Experience
- Publisher
- Wiley & Sons, Incorporated, John
- Item Length
- 9.1 in
- Publication Year
- 2020
- Format
- Hardcover
- Language
- English
- Illustrator
- Yes
- Item Height
- 1 in
- Genre
- Computers, Business & Economics, Social Science
- Topic
- Business Communication / Meetings & Presentations, Digital Media / Video & Animation, E-Commerce / Internet Marketing, Customs & Traditions
- Item Weight
- 7.2 Oz
- Item Width
- 6.2 in
- Number of Pages
- 208 Pages
About this product
Product Information
C reating virtual events is not as simple as moving the same content online -- learn how to immediately leverage virtual solutions for effective in-person online events As the global COVID-19 pandemic continues to have unprecedented impact on both the global economy and the whole of the world population, the need for effectively and efficiently connecting people and the right information has never been more urgent. Although the technology infrastructure currently exists, many organizations are scrambling to create virtual meetings and events to address important time-sensitive issues. Transitioning to Virtual and Hybrid Events explains everything an event host needs to know about going virtual, from understanding the new audience, to adapting content to the new medium, to marketing effectively, and much more. Author Ben Chodor, president of Intrado Digital Media, provides expert advice and real-world instructions for delivering engaging hybrid, virtual, and streaming events and webinars for companies of all sizes and across all industries. Packed with detailed tutorials, real-world case studies, illustrative examples, and highly useful checklists, this comprehensive resource provides step-by-step guidance on: Planning, creating, and implementing a digital event Choosing between a stream, a webcast, or a hybrid event Evaluating different technological solutions Producing compelling virtual content for a variety of scenarios Effectively promoting online events Meeting the needs of a diverse and global audience Transitioning to Virtual and Hybrid Events is an indispensable instruction manual for anyone tasked with enhancing their organization's continuity plans, enabling their employee base to work remotely, or creating any type of virtual solution to meet this urgent crisis.
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119747171
ISBN-13
9781119747178
eBay Product ID (ePID)
19050093869
Product Key Features
Book Title
Transitioning to Virtual and Hybrid Events : How to Create, Adapt, and Market an Engaging Online Experience
Number of Pages
208 Pages
Language
English
Publication Year
2020
Topic
Business Communication / Meetings & Presentations, Digital Media / Video & Animation, E-Commerce / Internet Marketing, Customs & Traditions
Illustrator
Yes
Genre
Computers, Business & Economics, Social Science
Format
Hardcover
Dimensions
Item Height
1 in
Item Weight
7.2 Oz
Item Length
9.1 in
Item Width
6.2 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
23
As Told to
Cyranski, Gabriella
Lccn
2023-394623
Dewey Decimal
394.2068
Lc Classification Number
Gt3405
Table of Content
Foreword ix Introduction xi Chapter 1 Understanding Virtual and Hybrid Events 1 Chapter 2 Understanding Virtual Communication Tools 11 Chapter 3 Converting from Physical to Virtual 27 Chapter 4 Hybrid Events: The Best of Both Worlds 39 Chapter 5 Virtual Event Planning 101 53 Chapter 6 Assembling Your Virtual Event or Hybrid Event Team 65 Chapter 7 Adapting Your Content for Virtual 77 Chapter 8 Preparing Speakers for Virtual Appearances 105 Chapter 9 Monetization through Exhibitors and Sponsorships 117 Chapter 10 Marketing Your Virtual Event 139 Chapter 11 The Power of Virtual Event Data 157 Conclusion: Virtual Events Are Here to Stay 169 About the Authors 179 Appendix: Glossary of Terms 181 Index 187
Copyright Date
2021
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:234885851163
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Item location:
Bixby, Oklahoma, United States
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| Shipping and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| US $4.38 (approx C $6.00) | United States | Economy Shipping (USPS Media MailTM) | Estimated between Tue, Jun 25 and Sat, Jun 29 to 43230 |
| US $8.21 (approx C $11.25) | United States | Expedited Shipping (USPS Priority Mail®) | Estimated between Wed, Jun 26 and Mon, Jul 1 to 43230 |
| US $32.57 (approx C $44.63) | United States | Express Shipping (UPS Next Day Air Saver®) | Estimated between Sat, Jun 22 and Mon, Jun 24 to 43230 |
| US $39.12 (approx C $53.60) | United States | Express Shipping (UPS Next Day Air®) | Estimated on or before Sat, Jun 22 to 43230 |
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| Will usually ship within 1 business day of receiving cleared payment. |
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Sales tax for an item #234885851163
Sales tax for an item #234885851163
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