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Just My Type: A Book About Fonts - Paperback By Garfield, Simon - GOOD
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More than 10 available / 23 sold
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Located in: Montgomery, Illinois, United States
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eBay item number:254708763364
Item specifics
- Condition
- Brand
- Unbranded
- MPN
- Does not apply
- ISBN
- 9781592407460
- Book Title
- Just My Type : a Book about Fonts
- Item Length
- 8.2in
- Publisher
- Penguin Publishing Group
- Publication Year
- 2012
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.8in
- Genre
- Design, Art
- Topic
- Reference, Graphic Arts / Typography, Popular Culture
- Item Width
- 5.5in
- Item Weight
- 12 Oz
- Number of Pages
- 384 Pages
About this product
Product Information
A delightfully inquisitive tour that explores the rich history and the subtle powers of fonts. Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product that we buy. But where do fonts come from and why do we need so many? Who is behind the businesslike subtlety of Times New Roman, the cool detachment of Arial, or the maddening lightness of Comic Sans (and the movement to ban it)? Simon Garfield embarks on a mission to answer these questions and more, and reveal what may be the very best and worst fonts in the world. Typefaces are now 560 years old, but we barely knew their names until about twenty years ago, when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Garfield unravels our age old obsession with the way our words look. Just My Type investigates a range of modern mysteries, including how Helvetica took over the world, what inspires the seemingly ubiquitous use of Trajan on bad movie posters, and what makes a font look presidential, male or female, American, British, German, or Jewish. From the typeface of Beatlemania to the graphic vision of the Obama campaign, fonts can signal a musical revolution or the rise of an American president. This book is a must-read for the design conscious that will forever change the way you look at the printed word.
Product Identifiers
Publisher
Penguin Publishing Group
ISBN-10
1592407463
ISBN-13
9781592407460
eBay Product ID (ePID)
109529044
Product Key Features
Book Title
Just My Type : a Book about Fonts
Format
Trade Paperback
Language
English
Topic
Reference, Graphic Arts / Typography, Popular Culture
Publication Year
2012
Genre
Design, Art
Number of Pages
384 Pages
Dimensions
Item Length
8.2in
Item Height
0.8in
Item Width
5.5in
Item Weight
12 Oz
Additional Product Features
Lc Classification Number
Z250
Grade from
Twelfth Grade
Reviews
Highly entertaining ... Garfield takes readers on a rollicking tour of the world of typography, from book jackets to road signs, TV shows to computers., This is a book for typography lovers who just can''t get enough of their favorite fonts. In this well-researched book, Garfield takes a look back at the history of typefaces and how they''ve influenced consumers throughout the years. Using specific examples, Garfield shows just how powerful different fonts can be., For typomaniacs […] who can''t rest until they''ve identified a font, Garfield''s engaging history of letter design will be eye candy., This is a smart, funny, accessible book that does for typography what Lynne Truss's best-selling Eats, Shoots & Leaves did for punctuation: made it noticeable for people who had no idea they were interested in such things., Garfield has a light touch and moves effortlessly among various aspects of typography past and present [...] Highly recommended to all, whether or not you feel predisposed to like this kind of thing! Eye-opening and mind-expanding!, "This is a smart, funny, accessible book that does for typography what Lynne Truss's best-selling Eats, Shoots & Leaves did for punctuation: made it noticeable for people who had no idea they were interested in such things." -- Janet Maslin, An engaging look at the world of fonts. […] Just My Type urges us to put on the brakes and take in the scenery as far as typography goes. Whether you''re a graphic designer or a layperson with no background in this area, reading what Garfield has to say will change the way you perceive the written word forever. It might even lead you to make more discerning choices the next time you have a desktop publishing project in front of you. The take-away from Garfield''s book is simple: Contrary to reports of its premature death, print is very much alive., A "lively romp through the history of fonts. Garfield's evocative prose [...] entices us to see letters instead of just reading them.", Garfield has a light touch and moves effortlessly among various aspects of typography past and present […]Highly recommended to all, whether or not you feel predisposed to like this kind of thing! Eye-opening and mind-expanding!, Funny and fascinating, irreverent and playful yet endlessly illuminating, the book is an absolute treat for the type-nerd, design history geek, and general lover of intelligent writing with humor., Highly entertaining … Garfield takes readers on a rollicking tour of the world of typography, from book jackets to road signs, TV shows to computers., Reading Simon Garfield's Just My Type can transform your daily life into an endless quest for knowledge of the typefaces in which signs, books, magazines, newspapers, etc. are set., Whether you're a graphic designer or a layperson with no background in this area, reading what Garfield has to say will change the way you perceive the written word forever., Garfield dances across 560 years of typographic history, sprinkled with fascinating anecdotes and vignettes, to infect you with his own inability to walk past a sign without identifying the typeface and some curious factoid about it. Funny and fascinating, irreverent and playful yet endlessly illuminating, the book is an absolute treat for the type-nerd, design history geek, and general lover of intelligent writing with humor.
Copyright Date
2012
Dewey Decimal
686.224
Intended Audience
Trade
Dewey Edition
22
Illustrated
Yes
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eBay item number:254708763364
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