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The Like Economy: How Businesses Make Money With Facebook (Que Biz-Tech) - GOOD

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Brand
Unbranded
MPN
Does not apply
ISBN
9780789749062
Book Title
Like Economy : How Businesses Make Money with Facebook
Item Length
6.1in
Publisher
Pearson Education
Publication Year
2011
Format
Trade Paperback
Language
English
Item Height
0.6in
Author
Brian Carter
Genre
Computers, Business & Economics
Topic
Marketing / General, Web / Social Media, E-Commerce / Internet Marketing, Sales & Selling / General
Item Width
8.9in
Item Weight
13.5 Oz
Number of Pages
300 Pages

About this product

Product Information

Earn Big Business Profits on Facebook · Practical, specific, proven, and revenue-oriented! · Packed with real-world lessons you can use right now Here's your complete, start-to-finish plan for making money on Facebook! Brian Carter offers step-by-step techniques and practical lessons drawn from his 11 years of experience helping companies double and triple their revenue online. This revenue-focused book is packed with up-to-date ideas and proven solutionswith all the details you need to execute crisply, avoid costly mistakes, and reap big profits. You'll learn how to identify your best Facebook profit opportunities...craft Facebook programs that reflect your unique offerings, brands, and customers...use Facebook to supercharge your existing marketing programs...attract super-affordable targeted clicks and fans with Facebook ads...repel negative "brand-bashers."...increase visibility...deepen your customer interactions...translate "community" into cash! Your customers aren't just "on" Facebook: Nowadays, that's where they're most engaged. That's where you need to reach them. Marketing on Facebook is no longer optional but the field is cluttered with hype, foolishness, and "fake" solutions that don't deliver results. This book gives you what you really need: a complete, proven, step-by-step plan for maximizing your ROI on Facebook. Building on techniques he's used to help dozens of companies supercharge their online revenues, Brian Carter delivers up-to-the minute, ground-level solutions that work. The devil's in the details, so Carter gives you all the specifics you need to implement these strategies quickly and cost-effectively. Whether you're an entrepreneur, marketer, or social marketing specialist, this book will help you attract more visitors and fans at lower cost...convert more visitors into profitable buyers...repel "brand-bashers" and encourage positive, productive posts...continually measure and optimize your performance...transform your Facebook presence from an experiment into a robust, highly profitable market channel. · Leverage the five most direct routes to Facebook profits Construct your most powerful Facebook marketing mix · Transform FaceLookers into FaceBuyers Master the 13 best Facebook sales and influence techniques · Avoid six missteps that destroy Facebook marketing programs Learn from the pioneers' costly mistakes · Achieve non-revenue goals while you're earning bigger profits Gain branding and positioning benefits at the same time as you're building sales

Product Identifiers

Publisher
Pearson Education
ISBN-10
0789749068
ISBN-13
9780789749062
eBay Product ID (ePID)
109006194

Product Key Features

Book Title
Like Economy : How Businesses Make Money with Facebook
Author
Brian Carter
Format
Trade Paperback
Language
English
Topic
Marketing / General, Web / Social Media, E-Commerce / Internet Marketing, Sales & Selling / General
Publication Year
2011
Genre
Computers, Business & Economics
Number of Pages
300 Pages

Dimensions

Item Length
6.1in
Item Height
0.6in
Item Width
8.9in
Item Weight
13.5 Oz

Additional Product Features

Lc Classification Number
Hf5415.1265
Copyright Date
2012
Target Audience
Trade
Dewey Decimal
658.872
Series
Que Biz-Tech Ser.
Dewey Edition
23
Illustrated
Yes

Item description from the seller

SecondSalecom

SecondSalecom

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