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Thomas Werner The Fashion Image (Paperback) (UK IMPORT)

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Fashion Image : Planning and Producing Fashion Photographs and Films
Publication Name
The Fashion Image
Title
The Fashion Image
Subtitle
Planning and Producing Fashion Photographs and Films
Author
Thomas Werner
Format
Trade Paperback
ISBN-10
1474240887
EAN
9781474240888
ISBN
9781474240888
Publisher
Bloomsbury Academic & Professional
Genre
Photography, Business & Economics
Topic
General, Industries / Fashion & Textile Industry, Subjects & Themes / Fashion
Release Year
2018
Release Date
11/01/2018
Language
English
Country/Region of Manufacture
GB
Item Height
0.6in
Item Length
10.6in
Item Weight
32.1 Oz
Publication Year
2018
Item Width
8.3in
Number of Pages
256 Pages

About this product

Product Information

Great fashion photography, at its best, reflects and shapes the era in which it is made. Whether you are a student, aspiring photographer, or working professional, building a fashion portfolio that aspires to this standard can be daunting. The Fashion Image will help you develop your style through practical advice for image makers. Beginning with a history of fashion photography, Thomas Werner offers advice on assembling your creative team, casting models, developing shoot concepts, and producing photographs and fashion film for editorial and advertising. Professional practice, including self-promotion, social media, set etiquette, and fashion in a global context are also discussed. This is 'how to' at the highest level, with interviews from working fashion photographers, magazine editors, producers, fashion designers, and more, with around 200 color photographs that illustrate the fashion image at its best. With an extensive list of international resources, including Instagram accounts and several assignments, this book is an essential guide for fashion photographers and film makers.

Product Identifiers

Publisher
Bloomsbury Academic & Professional
ISBN-10
1474240887
ISBN-13
9781474240888
eBay Product ID (ePID)
234641174

Product Key Features

Book Title
Fashion Image : Planning and Producing Fashion Photographs and Films
Author
Thomas Werner
Format
Trade Paperback
Language
English
Topic
General, Industries / Fashion & Textile Industry, Subjects & Themes / Fashion
Publication Year
2018
Genre
Photography, Business & Economics
Number of Pages
256 Pages

Dimensions

Item Length
10.6in
Item Height
0.6in
Item Width
8.3in
Item Weight
32.1 Oz

Additional Product Features

Lc Classification Number
Tr679.W444 2018
Edition Description
Digital Original
Reviews
The Fashion Image is an essential resource for aspiring fashion photographers. Thomas presents vital, previously insider-only knowledge from both his own experience and that of internationally renowned industry leaders. He is uniquely qualified as an expert and educator in the field of fashion photography having worked and/or taught in every facet of the industry. His knowledge and passion know no bounds!
Table of Content
1 The Image Wartime; Postwar; Space age; Counterculture; Punk and disco; Power dressing; A new millennium; Hipsters 2 Fashion Concepts Subculture; Narrative; Culture; Lifestyle; Identity; Street style; Fashion and social issues 3 The Team The Photographer's Team; Your Core Team; The Styling Team; The Modeling Agency; Booking a Test Shoot or Job; Casting; The Producer and Photo Studio; Video/Motion; Photo Agency and Reps 4 The Client's Team The Editorial Creative Team; Native Advertising, Branded Content, or Advertorial; Advertising Agencies; Fashion Design Firm - In House Creative Team 5 The Fashion Industry Design and market; Consumption and Sustainability; The Industry; The Fashion Shows; Fashion Houses and Firms; International Fashion Organizations - selected; Fashion Categories - selected 6 Developing a Shoot Concept Portfolio Shoots and tests; Mood boards; Sources of inspiration 7 Shoot Production Test Shoot; Editorial and Advertising; Bidding and Preproduction for Still Imagery and Motion; On set - Editorial and Advertising; Cover shoots and celebrities; Post production - still imagery; Payment; Fashion Film; Working with minors; Union and non union sets; Sound; Post production 8 Creative Working with a Model; Working with the Garment; Fashion Film and Camera Movement; Portfolios and Reels; Promotional Pieces 9 The Function of a Fashion Image in a Global Context The Language of a Generation; Audience; Cultural Portrayals; Cultural Representations of Beauty; Working Internationally - practical implications; Licensing images internationally; Image Use and Social Media Assignments Further Resources Index
Copyright Date
2018
Target Audience
Trade
Lccn
2017-005299
Dewey Decimal
778.9974692
Dewey Edition
23
Illustrated
Yes

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