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Dirk Beckmann What Would Apple Do? (Paperback) (UK IMPORT)
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- 98.3% positive feedback
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eBay item number:276284751069
Item specifics
- Condition
- Book Title
- What Would Apple Do? : How You Can Learn from Apple and Make Money
- Publication Name
- What Would Apple Do?
- Title
- What Would Apple Do?
- Subtitle
- How you can learn from Apple and make money
- Format
- Trade Paperback
- EAN
- 9781849545730
- ISBN
- 9781849545730
- Publisher
- Biteback Publishing
- Genre
- Business & Economics
- Release Date
- 12/06/2013
- Release Year
- 2013
- Language
- English
- Country/Region of Manufacture
- GB
- Item Height
- 0.6 in
- Item Length
- 7.7 in
- Item Width
- 5 in
- Item Weight
- 5.3 Oz
- Publication Year
- 2014
- Illustrator
- Yes
- Topic
- Industries / Computers & Information Technology, Organizational Behavior, Personal Success, Entrepreneurship
- Number of Pages
- 208 Pages
About this product
Product Identifiers
Publisher
Biteback Publishing
ISBN-10
1849545731
ISBN-13
9781849545730
eBay Product ID (ePID)
172476024
Product Key Features
Book Title
What Would Apple Do? : How You Can Learn from Apple and Make Money
Number of Pages
208 Pages
Language
English
Publication Year
2014
Topic
Industries / Computers & Information Technology, Organizational Behavior, Personal Success, Entrepreneurship
Illustrator
Yes
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
5.3 Oz
Item Length
7.7 in
Item Width
5 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
23
Dewey Decimal
338.7610040973
Table Of Content
Contents Author's Note vii Preface ix Introduction xv What You Can Learn From Apple 1 Mindset 3 Saying No 5 Being Pragmatic 13 Solving Problems 17 Cultivating Inventiveness 21 A Passion for Detail 25 Being the Best 31 Taking Control 37 Product Development 43 Thinking like a Designer 45 Observing 53 Iteration 57 WhatWouldAppleDo 160513.indd 5 28/05/2013 10:09 Building Prototypes 63 Working like a Start-up 67 Building Platforms 71 Communication 77 Designing 79 Believing 85 Putting the Product in the Spotlight 91 Sending a Clear Message 95 Supporting Individuality 99 Initial Conclusions 105 What Would Apple Do? 115 An Apple Car 117 A Kitchen by Apple 125 An Apple TV 131 An E-Learning Platform from Apple 139 An Apple Travel Agent 147 An Apple Toy System 157 An Apple Newspaper Publisher 165 Epilogue 173 Thanks 183 About the Author 185
Synopsis
Learn from Apple the secret of developing compelling business ideas and how to market them successfully., "A good one to read on your iPad "-- The Times In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store . . . the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. What Would Apple Do? brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully., In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store - the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. Unlike the competition, Apple develops devices and programs by concentrating on a small number of functions. Forget complex market analyses. Forget asking customers to help develop products. And, unlike Google and other internet giants, it wants you to pay for them. Apple combines traditional business thinking with the endless opportunities of the digital age. In this brave new world where brands and products are dragged into the opinion marketplace, What Would Apple Do? (short and sweet, just how Apple would do a book) brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully., "A good one to read on your iPad!"-- The Times In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store . . . the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. What Would Apple Do? brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully.
LC Classification Number
HD9696.2.U64
Copyright Date
2013
ebay_catalog_id
4
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 864 1548 11
Seller assumes all responsibility for this listing.
eBay item number:276284751069
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GU14 0GT, United Kingdom
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u***n (43)- Feedback left by buyer.
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Product is 95% alike picture but a little more blurry. Controller play well but had a notice from psn that my joypad wasn't authentic and could by problematic🤷♂️ no trouble so far! Shipping was fast but no tracking and worst packaging ever.. like the box came banged up... send a question to seller never had a reply 😅.... Good product overall, excellent price, fast shipping, wrapped only on 4 sides out of 6, no tracking and never reply... 4★ product / 2★ seller ✌️
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The book is in perfect condition, brand new, and is exactly as described. This item is difficult to find here, and the seller priced it very reasonably. It shipped from the UK to Canada, and unfortunately took a little longer to arrive than the seller hoped, but it was shipped less than 24 hours after I purchased. When I contacted the seller, they were very responsive and helpful. I would not hesitate to purchase from this seller again. Definitely recommend!
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AAA seller. Item came as described and within the due date. Great communication. Well packed and no damage to the case.
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