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Wine Marketing & Sales Success Strategies for Saturated Market Paul Wagner 2nd E
Condition:
“Clean and tight with bright, white pages”
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Located in: Stoneville, WA, Australia
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Estimated between Tue, Jul 2 and Thu, Jul 11 to 43230
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eBay item number:293416834287
Item specifics
- Condition
- Very Good
- Seller Notes
- “Clean and tight with bright, white pages”
- ISBN
- 9781934259252
- Publication Year
- 2011
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Wine Marketing and Sales
- Item Height
- 178mm
- Publisher
- Wine Appreciation Guild
- Item Width
- 254mm
- Subject
- Business
- Number of Pages
- 400 Pages
About this product
Product Information
How can a small winery possibly compete with the marketing war chests of massive wine companies? How can it hope to capture the over-stimulated mindshare of the modern consumer? By being strategic. Scores have succeeded at it. And by being educated so can the owner of even the smallest winery. This completely revised and updated edition of the bestselling book by three of the industry's most connected insiders puts new, practical and powerful strategies into the hands of veteran brand managers and marketing professionals, and the vast bank of wine marketing knowledge within reach of the nascent winery owner. The new edition has 100 pages of new and expanded material, including the topics: importing and exporting, logistical management, marketing tasting rooms as 'destinations', newest legal developments, and marketing in a down economy. Three new chapters detail how to generate greater retail sales, take advantage of the wine tourism boom, and grab the benefits of Wine 2.0, social networking and viral marketing.
Product Identifiers
Publisher
Wine Appreciation Guild
ISBN-13
9781934259252
eBay Product ID (ePID)
178196107
Product Key Features
Publication Name
Wine Marketing and Sales
Format
Hardcover
Language
English
Subject
Business
Publication Year
2011
Type
Textbook
Number of Pages
400 Pages
Dimensions
Item Height
178mm
Item Width
254mm
Additional Product Features
Topic
Alcohol
Country/Region of Manufacture
United States
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:293416834287
Shipping and handling
Item location:
Stoneville, WA, Australia
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Worldwide
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Afghanistan, Anguilla, Belarus, Bolivia, Botswana, Central African Republic, Chad, Comoros, Djibouti, Ecuador, Guinea-Bissau, Guyana, Haiti, Libya, Madagascar, Moldova, Mongolia, North Korea, Reunion, Russian Federation, Rwanda, Sierra Leone, Somalia, Suriname, Svalbard and Jan Mayen, Syria, Trinidad and Tobago, Tunisia, Venezuela, Wallis and Futuna, Yemen
| Shipping and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| AU $44.99 (approx C $40.92) | United States | Standard International Flat Rate Postage | Estimated between Tue, Jul 2 and Thu, Jul 11 to 43230 |
| Handling time |
|---|
| Will usually ship within 1 business day of receiving cleared payment. |
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Sales tax for an item #293416834287
Sales tax for an item #293416834287
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| Return policy details |
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| The seller will not accept returns for this item. |
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Seller feedback (6,767)
a***6 (796)- Feedback left by buyer.
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Book as described, very well packed, prompt delivery from abroad, good seller
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Item as described, quick delivery, good packaging, perfect. Great seller, thank you!
1***b (157)- Feedback left by buyer.
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Great service. Book condition as described, packaged securely and arrived safely. Highly recommended.
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