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Martina Schiavello Vittoria Ver The Evolution of Made in (Hardback) (UK IMPORT)
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eBay item number:305300233758
Item specifics
- Condition
- Book Title
- The Evolution of Made In Italy : Case Studies on the Italian Food and Beverage Industry
- Publication Name
- The Evolution of Made in Italy
- Title
- The Evolution of Made in Italy
- Subtitle
- Case studies on the Italian Food and Beverage Industry
- Format
- Hardcover
- EAN
- 9783031156663
- ISBN
- 9783031156663
- Edition
- 1st ed. 2023
- Publisher
- Springer International Publishing A&G
- Genre
- Business & Economics
- Topic
- Marketing / General, Industries / General, Economics / General, International / General
- Release Date
- 02/01/2023
- Release Year
- 2023
- Language
- English
- Country/Region of Manufacture
- CH
- Item Height
- 210mm
- Item Length
- 8.3in
- Item Weight
- 12 Oz
- Publication Year
- 2023
- Item Width
- 5.8in
- Number of Pages
- Xvi, 137 Pages
About this product
Product Information
This book deep dives into emerging consumer trends in the food and beverage industry in Italy, particularly in light of the COVID-19 crisis, and explores how firms have evolved to meet consumer needs and succeed in this challenging context. Through a series of case studies, the authors explore the food and beverage industry's defining characteristics and how each particular sector has become so important to the Italian economy. Drawing on cases that feature small, medium and large enterprises, the authors reveal how firms have adapted their business strategies to meet new customer demands and market trends, highlighting the winning characteristics of the ever-evolving 'Made in Italy' brand, concluding with a recommended strategy of best practices for future implementation. Providing examples that can be studied, applied and analyzed by researchers, students, and practitioners, this unique book offers a detailed understanding of the different innovations and adaptations that companies in the food and beverage sector have put in place in response to ever evolving markets and trends, and how innovation becomes the key to success.
Product Identifiers
Publisher
Springer International Publishing A&G
ISBN-10
3031156668
ISBN-13
9783031156663
eBay Product ID (ePID)
12057247533
Product Key Features
Book Title
The Evolution of Made In Italy : Case Studies on the Italian Food and Beverage Industry
Format
Hardcover
Language
English
Topic
Marketing / General, Industries / General, Economics / General, International / General
Publication Year
2023
Genre
Business & Economics
Number of Pages
Xvi, 137 Pages
Dimensions
Item Length
8.3in
Item Width
5.8in
Item Weight
12 Oz
Additional Product Features
Number of Volumes
1 Vol.
Lc Classification Number
Hd62.4-62.45
Table of Content
F&B Industry in Italy - Why is the F&B Industry in Italy so important and what is the potential? a) F&B Industry Overview b) Categories and Subsectors c) Defining Characteristics 2. F&B post pandemic trends - What are the new food trends evolving, and how has the pandemic changed consumer behaviour towards food? - Transparency: Especially in food service and food supply chains, consumers require to have transparency and understanding of how and where food is produced - Sustainability: food with purpose and that is responsible towards the planet and their community - Excellence: rediscovering local excellence, which in Italy translates to premium quality, craftsmanship, origin, heritage, tradition/innovation, lifestyle/experience - Digitalization: Digitalizing all parts of the food process and experience to create new experiences and reach new targets 3. The Evolution of Made in Italy - The case studies of Italian companies following these trends and how these companies converge different trends and transform their business. (example how do Italian companies converge local excellence and digitalization). A total of 8 case studies of businesses of different sizes, categories, and experience, including*:Three Food companies - Ferrero or Mutti (large) - Calvisius Caviar - Agroittica Lombarda (medium) - Gennari and the Parmigiano Reggiano Consortium (small) Three Beverage companies 30/06/2021 - Marchesi de Frescobaldi or Marchesi Antinori or Illycaffé (large) - Vergnano or Ferrari Trento (medium) - Grappa Nonino (small) Two Experience based companies (hospitality and food service) - Belmond - The Art of Aperitivo - how Belmond is transferring the Italian Culture (Portofino, Venezia, Fiesole, etc.) into its F&B high end offer. - Cioccolatitaliani and/or Durini Milano and/or Panino Giusto (L'Accademia del Panino) and/or La Piadineria *NOTE: These companies have not been contacted yet and are examples of the direction of the case studies and could change. Nevertheless, these brands are consolidated strong partners of the MFB masters and SDA Bocconi network. 4. Strategies and managerial implications. - The need of balancing tradition and innovation - Experience as the new core - Bringing the product at the center of tourism - Leveraging on weaknesses and challenges as an opportunity - Diversity and Sustainability - Technology as an enabler to increase business excellence - Supply chain collaboration
Copyright Date
2023
Dewey Decimal
338.4766400945
Dewey Edition
23
Illustrated
Yes
Item description from the seller
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eBay item number:305300233758
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Product is 95% alike picture but a little more blurry. Controller play well but had a notice from psn that my joypad wasn't authentic and could by problematic🤷♂️ no trouble so far! Shipping was fast but no tracking and worst packaging ever.. like the box came banged up... send a question to seller never had a reply 😅.... Good product overall, excellent price, fast shipping, wrapped only on 4 sides out of 6, no tracking and never reply... 4★ product / 2★ seller ✌️
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The book is in perfect condition, brand new, and is exactly as described. This item is difficult to find here, and the seller priced it very reasonably. It shipped from the UK to Canada, and unfortunately took a little longer to arrive than the seller hoped, but it was shipped less than 24 hours after I purchased. When I contacted the seller, they were very responsive and helpful. I would not hesitate to purchase from this seller again. Definitely recommend!
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AAA seller. Item came as described and within the due date. Great communication. Well packed and no damage to the case.