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Amir Friedman Trademark Dilution (Paperback) (UK IMPORT)

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Last updated on May 01, 2024 18:32:18 EDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Publication Name
Trademark Dilution
Title
Trademark Dilution
Subtitle
The Protection of Reputed Trademarks Beyond Likelihood of Confusi
EAN
9781528926843
ISBN
9781528926843
Release Date
31/05/2022
Release Year
2022
Country/Region of Manufacture
GB
Book Title
Trademark Dilution
Item Length
9.2in
Publisher
Austin Macauley Publishers LTD.
Publication Year
2022
Format
Trade Paperback
Language
English
Item Height
0.6in
Author
Amir Friedman
Genre
Law, Business & Economics
Topic
Intellectual Property / Trademark, General, Business Law
Item Width
6.1in
Item Weight
13.9 Oz
Number of Pages
278 Pages

About this product

Product Information

The world has changed materially since the foundation of traditional trademark laws, according to which the purpose of a trademark was to serve as a differentiating source indicator, preventing source confusion in the marketplace. Traditionally, trademarks protected the public from likelihood of confusion, assisted in consumer decisions and reduced search costs. The need to award a special scope of protection to famous trademarks from use on non-competing goods was first discussed in Kodak in 1898, holding that the use of the word Kodak for a bicycle company does not mislead consumers but takes unfair advantage of reputation. However, the most significant point in the evolution of dilution, in its early stages, was the case of Odol decided in 1924, which was the first to acknowledge the need to protect the advertising power of trademarks from being diluted, even in the absence of a likelihood of confusion. This book will provide that dilution is a 'sui generis' brand remedy applicable to reputed trademarks in accordance to their aggregated inherent and acquired strength. The book will address the non-harmonised nature of dilution, which reflects a problem in an age of borderless trade and cyber commerce and emphasises the need to answer the question: To what extent should reputed trademarks be protected by dilution beyond the traditional trademark protection from likelihood of confusion? The book includes a proposal for an operative legal framework based on conclusions and distinctions derived from the comparison of dilution, as adopted and interpreted in different areas of the world, comparative case studies and comparison with neighbouring legal rights, such as Tort Law, Unfair Competition, Moral Rights, Equitable Rights, Publicity Rights and Unlawful Enrichment.

Product Identifiers

Publisher
Austin Macauley Publishers LTD.
ISBN-10
1528926846
ISBN-13
9781528926843
eBay Product ID (ePID)
5057276848

Product Key Features

Book Title
Trademark Dilution
Author
Amir Friedman
Format
Trade Paperback
Language
English
Topic
Intellectual Property / Trademark, General, Business Law
Publication Year
2022
Genre
Law, Business & Economics
Number of Pages
278 Pages

Dimensions

Item Length
9.2in
Item Height
0.6in
Item Width
6.1in
Item Weight
13.9 Oz

Additional Product Features

Target Audience
Trade
Dewey Decimal
346.0488
Dewey Edition
23

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 864 1548 11
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u***n (38)- Feedback left by buyer.
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Product is 95% alike picture but a little more blurry. Controller play well but had a notice from psn that my joypad wasn't authentic and could by problematic🤷‍♂️ no trouble so far! Shipping was fast but no tracking and worst packaging ever.. like the box came banged up... send a question to seller never had a reply 😅.... Good product overall, excellent price, fast shipping, wrapped only on 4 sides out of 6, no tracking and never reply... 4★ product / 2★ seller ✌️
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The book is in perfect condition, brand new, and is exactly as described. This item is difficult to find here, and the seller priced it very reasonably. It shipped from the UK to Canada, and unfortunately took a little longer to arrive than the seller hoped, but it was shipped less than 24 hours after I purchased. When I contacted the seller, they were very responsive and helpful. I would not hesitate to purchase from this seller again. Definitely recommend!
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AAA seller. Item came as described and within the due date. Great communication. Well packed and no damage to the case.

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