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Andrew Atherstone Repackaging Christianity (Hardback) (UK IMPORT)
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- 98.4% positive feedback
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eBay item number:305364565682
Item specifics
- Condition
- Book Title
- Repackaging Christianity : Alpha and the Building of a Global Brand
- Publication Name
- Repackaging Christianity
- Title
- Repackaging Christianity
- Subtitle
- Alpha and the building of a global brand
- Format
- Hardcover
- ISBN-10
- 1399801511
- EAN
- 9781399801515
- ISBN
- 9781399801515
- Publisher
- Hodder & Stoughton Canada
- Genre
- Religion
- Topic
- Theology, Christian Theology / General, Christian Ministry / Preaching, Essays
- Release Date
- 21/07/2022
- Release Year
- 2022
- Language
- English
- Country/Region of Manufacture
- GB
- Item Height
- 1.2in
- Item Length
- 9.5in
- Item Width
- 6.5in
- Item Weight
- 20 oz
- Publication Year
- 2022
- Number of Pages
- 320 Pages
About this product
Product Information
The story of Alpha is of major significance for understanding the place of religious faith in the modern world, but that story has never been told - until now. Since its launch in 1993, the Alpha movement has evolved from 'supper party evangelism' in the Kensington suburbs into a global brand of Christian outreach. Today, over a million people attend Alpha every year, but the history of its rise to popularity has never been documented. What caused such spiritual renewal in an age of scepticism? And what propelled Alpha into a phenomenon that is recognised across the globe?Alpha is far more than an introductory course to Christianity. At the core of its brand identity is a 'repackaging' of the Christian message for contemporary audiences. Innovation and cultural adaptability are built into Alpha's DNA, one of the chief reasons for its longevity and influence. Nimbly utilising the multimedia and digital revolutions, it has contextualised into cultures and languages across the planet. And led by charismatic, savvy individuals, it has attracted people from across the social spectrum, making waves in national media.Andrew Atherstone leaves no stone unturned as he presents this fascinating history. With exclusive access to original archives, Atherstone recounts the miraculous stories of HTB's early years, the first full account of Nicky Gumbel's conversion, and the strategic decisions that launched Alpha onto the global stage of Christian influence. With sharp historical analysis, Andrew Atherstone uncovers the story of Christian resurgence in our contemporary age.
Product Identifiers
Publisher
Hodder & Stoughton Canada
ISBN-10
1399801511
ISBN-13
9781399801515
eBay Product ID (ePID)
27057263539
Product Key Features
Book Title
Repackaging Christianity : Alpha and the Building of a Global Brand
Format
Hardcover
Language
English
Topic
Theology, Christian Theology / General, Christian Ministry / Preaching, Essays
Publication Year
2022
Genre
Religion
Number of Pages
320 Pages
Dimensions
Item Length
9.5in
Item Height
1.2in
Item Width
6.5in
Item Weight
20 oz
Additional Product Features
Lc Classification Number
Bv1471.3
Reviews
It's a tale of vision, determination and extraordinary marketing. It's a tale of controversy too... And it's a tale that hasn't been told before, or not as a full history... It's a fascinating story and Atherstone tells it well. Clearly keen not to sensationalise, he keeps the tone calm and quotes critics as well as enthusiasts.
Lccn
2023-552949
Dewey Decimal
269.2
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 864 1548 11
Seller assumes all responsibility for this listing.
eBay item number:305364565682
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u***n (38)- Feedback left by buyer.
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Product is 95% alike picture but a little more blurry. Controller play well but had a notice from psn that my joypad wasn't authentic and could by problematic🤷♂️ no trouble so far! Shipping was fast but no tracking and worst packaging ever.. like the box came banged up... send a question to seller never had a reply 😅.... Good product overall, excellent price, fast shipping, wrapped only on 4 sides out of 6, no tracking and never reply... 4★ product / 2★ seller ✌️
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The book is in perfect condition, brand new, and is exactly as described. This item is difficult to find here, and the seller priced it very reasonably. It shipped from the UK to Canada, and unfortunately took a little longer to arrive than the seller hoped, but it was shipped less than 24 hours after I purchased. When I contacted the seller, they were very responsive and helpful. I would not hesitate to purchase from this seller again. Definitely recommend!
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AAA seller. Item came as described and within the due date. Great communication. Well packed and no damage to the case.
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