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Malcolm Gladwell The Tipping Point (Hardback) (UK IMPORT)

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Tipping Point : How Little Things Can Make a Big Difference
Publication Name
The Tipping Point
Title
The Tipping Point
Author
Malcolm Gladwell
Format
Hardcover
ISBN-10
0316316962
EAN
9780316316965
ISBN
9780316316965
Publisher
Little Brown & Company
Genre
Psychology, Business & Economics, Social Science, Philosophy
Release Year
2000
Release Date
01/03/2000
Language
English
Country/Region of Manufacture
US
Item Height
1.3in
Item Length
8.3in
Item Weight
13.3 Oz
Publication Year
2000
Topic
General, Social Psychology, Statistics, Marketing / Research
Item Width
5.8in
Number of Pages
288 Pages

About this product

Product Information

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Product Identifiers

Publisher
Little Brown & Company
ISBN-10
0316316962
ISBN-13
9780316316965
eBay Product ID (ePID)
795934

Product Key Features

Book Title
Tipping Point : How Little Things Can Make a Big Difference
Author
Malcolm Gladwell
Format
Hardcover
Language
English
Topic
General, Social Psychology, Statistics, Marketing / Research
Publication Year
2000
Genre
Psychology, Business & Economics, Social Science, Philosophy
Number of Pages
288 Pages

Dimensions

Item Length
8.3in
Item Height
1.3in
Item Width
5.8in
Item Weight
13.3 Oz

Additional Product Features

Lc Classification Number
Hm1033.G53 2000
Copyright Date
2000
Lccn
99-047576
Dewey Decimal
302
Intended Audience
Trade
Dewey Edition
22

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4.9
15 product ratings
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Most relevant reviews

  • Top favourable review

    Excellent AND easy read!

    Strongly recommend this book for the trend setter!

    Verified purchase: YesCondition: Pre-OwnedSold by: bigjim56-half

  • A Very Thoughtful Book About Cultural Trend-Setting

    Malcolm Gladwell's Tipping Point considers the elements needed to make a particular movement gain mass appeal. The title concept, "tipping point," occurs when something that began small- a few funky kids in New York's East Village wearing Hush Puppies- turns into something very large- millions of Hush Puppies are sold. According to the author, the success of advancing any idea depends on three rules: the Law of the Few, the Stickiness Factor, and the Power of Context. Gladwell offers a theory of social dynamics that he contends will provoke a mass behavioral change. He offers numerous anecdotes to make his point: Paul Revere's ride, the creation of the children's TV program Sesame Street, and the influence of subway shooter Bernie Goetz. After analyzing a number of fascinating ...

  • The title is reflective of the content.

    A good story plus learned some things about history and ideas that made a difference is the decisions of companies and individuals.

    Verified purchase: YesCondition: Pre-OwnedSold by: discover-books

  • Trend setting or Not?

    The book answers the question of how and why some things become phenomenal successes in the marketplace or society and others don't that are equally interesting or compelling. The author breaks down the rise of a trend in clear, concise and easily understandable language of those of us who are laymen to such concepts. It is interesting reading and does answer the question of why this and not that.

  • The Tipping Point - 2000

    Loaded with statistics, Gladwell presents numbers in a way that makes the book read like an exciting novel. Gladwell also gives several examples in history, where one small change in behavior created a bigger change on a national level. He also studies the type of person or group that it takes to make that change. Very quick read and captivating, this is a great book.