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The Ways to New: 15 Paths to Disruptive Innovation, Dru 9781119167976 New+=
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- Buy It NowThe Ways to New: 15 Paths to Disruptive Innovation, Dru 9781119167976 New+=
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Located in: NY, United States
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eBay item number:312825162069
Item specifics
- Condition
- PublishedOn
- 2015-12-30
- ISBN
- 9781119167976
- EAN
- 9781119167976
- Book Title
- Ways to New : 15 Paths to Disruptive Innovation
- Item Length
- 9.1in
- Publisher
- Wiley & Sons, Incorporated, John
- Publication Year
- 2015
- Format
- Hardcover
- Language
- English
- Item Height
- 1in
- Genre
- Technology & Engineering, Business & Economics
- Topic
- Marketing / General, Personal Success, General, Strategic Planning, Organizational Development
- Item Width
- 6.3in
- Item Weight
- 13.6 Oz
- Number of Pages
- 208 Pages
About this product
Product Information
Break free and lead the market with the roadmap to Disruption The Ways to New gives you a blueprint for innovation, helping you dig your organization out of the quicksand and get on the fast track to growth.
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119167973
ISBN-13
9781119167976
eBay Product ID (ePID)
215965446
Product Key Features
Book Title
Ways to New : 15 Paths to Disruptive Innovation
Format
Hardcover
Language
English
Topic
Marketing / General, Personal Success, General, Strategic Planning, Organizational Development
Publication Year
2015
Genre
Technology & Engineering, Business & Economics
Number of Pages
208 Pages
Dimensions
Item Length
9.1in
Item Height
1in
Item Width
6.3in
Item Weight
13.6 Oz
Additional Product Features
Lc Classification Number
Hd53.D78 2016
Table of Content
Foreword Troy Ruhanen ix Introduction Why Marketing Should Drive Innovation xi Part One Disruption and Innovation 1 Chapter 1 Disruption and the Innovation Deficit 3 Chapter 2 Disrupt the Way You Innovate 7 Chapter 3 Disruption in Practice 13 Part Two Disruptive Paths to Innovation 19 Chapter 4 Open Disruption 21 Chapter 5 Structural Disruption 29 Chapter 6 Asset-Based Disruption 41 Chapter 7 Reverse Disruption 47 Chapter 8 Sustainability-Driven Disruption 53 Chapter 9 Revival-Based Disruption 63 Chapter 10 Data-Driven Disruption 69 Chapter 11 Usage-Based Disruption 77 Chapter 12 Price-Led Disruption 83 Chapter 13 Added-Service Disruption 89 Chapter 14 Partnership-Led Disruption 97 Chapter 15 Brand-Led Disruption 103 Chapter 16 Insight-Driven Disruption 111 Chapter 17 Business Model Disruption 121 Chapter 18 Anticipation-Driven Disruption 131 Part Three Disruptive Brand Building 139 Chapter 19 Disruption Strategy 141 Chapter 20 Disruption Live 149 Conclusion 157 Disruption What Ifs 161 Exhibits 165 Acknowledgments 175 References 177 Bibliography 189 Index 191
Copyright Date
2016
Lccn
2015-029533
Intended Audience
Trade
Item description from the seller
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eBay item number:312825162069
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s***t (198)- Feedback left by buyer.
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Prompt professional kind honest communication. Shipping took some time for shipping partner to connect w/USPS, but this is to be expected w/economy/media mail. This shipping method allows the proprietor to offer free shipping and good prices on their items. It was only 12 days from purchase date to delivery date. Item was listed as Very Good condition and arrived in better than described condition. Deck is complete, cards, book, and box are like new. Great price! Thank you very much! 5-stars!
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This seller has excellent prices, communications, packaging and very fast shipping. The book was exactly as described and I would definitely buy from this seller again. Note to seller; Thank you!