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Andrew Nelson Thomas H Byers Richard C Loose Leaf for Technology Ven (Hardback)
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eBay item number:315168080553
Item specifics
- Condition
- Book Title
- Loose Leaf for Technology Ventures
- Publication Name
- Loose Leaf for Technology Ventures
- Title
- Loose Leaf for Technology Ventures
- Format
- Book, Other
- ISBN-10
- 1260048527
- EAN
- 9781260048520
- ISBN
- 9781260048520
- Edition
- 5th ed.
- Publisher
- Mcgraw-Hill Education
- Genre
- Technology & Engineering
- Release Date
- 19/02/2018
- Release Year
- 2018
- Country/Region of Manufacture
- US
- Item Height
- 1in
- Item Length
- 9in
- Item Width
- 7in
- Item Weight
- 32.1 Oz
- Language
- English
- Publication Year
- 2018
- Type
- Textbook
- Number of Pages
- 592 Pages
About this product
Product Information
For business, engineering, science, and professional students who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on "technology," including clean tech, information technology, and the life sciences - ensures wide-ranging appeal to anyone with an interest in high-potential ventures. Entrepreneurship is playing a vital role in finding solutions to the huge challenges facing civilization, including health, communications, security, infrastructure, education, energy and the environment. Coverage on customer engagement, the customer development process, and the latest insights on business model design, have been expanded. Special attention has been paid to university technology commercialization, open source innovation, and opportunities in mobile, digital health, 3D printing, and energy tech. The organization of key topics such as: intellectual property, the new venture organizations, and marketing and sales, has been enhanced. Also available with this edition are additional web-based resources, including syllabi and presentations, additional cases and business plans, and hundreds of videos of entrepreneurs and leaders.
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
1260048527
ISBN-13
9781260048520
eBay Product ID (ePID)
245107391
Product Key Features
Publication Name
Loose Leaf for Technology Ventures
Format
Book, Other
Language
English
Publication Year
2018
Type
Textbook
Number of Pages
592 Pages
Dimensions
Item Length
9in
Item Height
1in
Item Width
7in
Item Weight
32.1 Oz
Additional Product Features
Grade from
College Freshman
Grade to
College Graduate Student
Edition Number
5
Table of Content
Part I - Venture Opportunity and Strategy 1) Venture Opportunity and Strategy 2) Opportunities 3) Vision and the Business Model 4) Competitive Strategy 5) Innovation Strategies Part II - Concept Development and Venture Formation 6) Concept Development and Venture Formation 7) Risk and Return 8) Creativity and Product Developement 9) Marketing and Sales 10) Types of Ventures Part III - Intellectual Property, Organizations, and Operations 11) Intellectual Property 12) The New Enterprise Organization 13) Acquiring and Organizing Resources 14) Management of Operations 15) Acquisitions and Global Expansion Part IV - Financing and Leading the Enterprise 16) Financing and Leading the Enterprise 17) The Financial Plan 18) Sources of Capital 19) Deal Presentations and Negotiations 20) Leading Ventures to Success
Copyright Date
2019
Topic
Environmental / General
Intended Audience
College Audience
Illustrated
Yes
Genre
Technology & Engineering
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eBay item number:315168080553
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