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Managing the External Environment : A Strategic Perspective Hardc
Free US Delivery | ISBN:0803986289
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“Former library book; may include library markings. Used book that is in excellent condition. May ”... Read moreabout condition
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eBay item number:315305535430
Item specifics
- Condition
- Very Good
- Seller Notes
- Features
- EX-LIBRARY
- Book Title
- Managing the External Environment : A Strategic Perspective Hardc
- ISBN
- 9780803986282
- Publication Year
- 1992
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Subject Area
- Business & Economics
- Publication Name
- Managing the External Environment : a Strategic Perspective
- Publisher
- SAGE Publications, Incorporated
- Subject
- Management
- Number of Pages
- 312 Pages
About this product
Product Identifiers
Publisher
SAGE Publications, Incorporated
ISBN-10
0803986289
ISBN-13
9780803986282
eBay Product ID (ePID)
193309
Product Key Features
Publication Name
Managing the External Environment : a Strategic Perspective
Format
Hardcover
Language
English
Subject
Management
Publication Year
1992
Type
Textbook
Subject Area
Business & Economics
Number of Pages
312 Pages
Additional Product Features
LCCN
91-050650
Lc Classification Number
Hd31.M294268 1992
Table of Content
Introduction SECTION ONE EXPLORING THE FUTURE Management in the Twenty-First Century - Spyros Makridakis Proactive Management - Gareth Morgan Megamarketing - Philip Kotler From Forecasting to 'La Prospective' - A New Way of Looking at Futures - Michel Godet Groupthink - Irving L Janis SECTION TWO ENVIRONMENTAL ANALYSIS The Economic Environment The Modern Corporation - Oliver E Williamson Origins, Evolution, Attributes The Political Environment Growth in Activist Groups - Arion N Pattakos How Can Business Cope? The Transformation of AT & T - Carol Kennedy The Strategic Implications of Europe 1992 - Herman Daems Relative Deprivation and the Concept of Reference Groups - W G Runciman The Social Environment The Expressive Revolution - Bernice Martin After the Masses - Dick Hebdige Some Remarks on Informal Work, Social Polarization and the Social Structure - R E Pahl Lifestyle and Consumer Culture - Mike Featherstone The Technological Environment Toward a New Industrial America - Suzanne Berger et al Time - The Next Source of Competitive Advantage - George Stalk Jr SECTION THREE DEVELOPING STRATEGY Scenarios - Pierre Wack Shooting the Rapids Strategic Leadership through Corporate Planning at ICI - Alan I H Pink Strategic Planning - Which Style do you Need? - Bernard Taylor Ethical Managers Make their own Rules - Sir Adrian Cadbury
Copyright Date
1992
Target Audience
Scholarly & Professional
Dewey Decimal
658.4012
Dewey Edition
20
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