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Marketing for the Mad (Wo)Men of Tomorrow: Stro, Vermeulen Paperback.+

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eBay item number:333752566799
Last updated on Apr 24, 2024 14:09:24 EDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
PublishedOn
2019-01-30
ISBN
9789401454117
EAN
9789401454117
Book Title
Marketing for Mad Men of Tomorrow
Item Length
9.5in
Publisher
Lannoo N. V., Uitgeverij
Publication Year
2018
Format
Trade Paperback
Language
English
Item Height
0.5in
Author
w. Vermeulen
Genre
Business & Economics
Topic
Marketing / General, E-Commerce / General (See Also Computers / Electronic Commerce), Management
Item Width
6.7in
Item Weight
13 Oz
Number of Pages
200 Pages

About this product

Product Information

- Put innovation at the center of marketing- Build up your own future-proof marketing system- Rely on proven methods to successfully adapt to the futureIn an ever-changing digital world, marketeers might feel like they are constantly chasing an evolution they can't keep up with. And rightly so. Tesla cars can warn us of accidents before they have happened. Amazon has drone delivery up and running. Consumers are getting ready to embrace virtual reality, augmented reality and chatbots. Where do we go from here? To bridge the gap between the technology-addicted consumer and marketeers that are constantly chasing the facts, those marketeers can no longer rely on yesterday's solutions. This book offers an aid to finding new ways out of the slump and in centralizing innovation in every marketing plan. Reviewing success stories and best practices forms an added dimension to this approach: by figuring out which methods worked in the past, why and how they worked, we can set out for even greater results - even in the ever-changing digital age.

Product Identifiers

Publisher
Lannoo N. V., Uitgeverij
ISBN-10
9401454116
ISBN-13
9789401454117
eBay Product ID (ePID)
7038642412

Product Key Features

Book Title
Marketing for Mad Men of Tomorrow
Author
w. Vermeulen
Format
Trade Paperback
Language
English
Topic
Marketing / General, E-Commerce / General (See Also Computers / Electronic Commerce), Management
Publication Year
2018
Genre
Business & Economics
Number of Pages
200 Pages

Dimensions

Item Length
9.5in
Item Height
0.5in
Item Width
6.7in
Item Weight
13 Oz

Additional Product Features

Lc Classification Number
Hf5415.13
Copyright Date
2018
Target Audience
Trade
Dewey Decimal
658.8
Dewey Edition
23
Illustrated
Yes

Item description from the seller

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Value Added Tax Number:
  • GB 724498118
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