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Manager’s Guide to Mobile Learning (Briefcase Books Series) By B
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- Buy It NowManager’s Guide to Mobile Learning (Briefcase Books Series) By B
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Located in: NY, United States
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Estimated between Thu, Jun 13 and Tue, Jun 18 to 43230
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eBay item number:334658867901
Item specifics
- Condition
- Title
- Manager’s Guide to Mobile Learning (Briefcase Books Series)
- ISBN
- 9780071811477
- EAN
- 9780071811477
- Book Title
- Manager's Guide to Mobile Learning
- Item Length
- 8.9 in
- Publisher
- Mcgraw-Hill Education
- Publication Year
- 2013
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.5 in
- Genre
- Technology & Engineering, Business & Economics
- Topic
- Training, Mobile & Wireless Communications, Industrial Management
- Item Width
- 8.8 in
- Item Weight
- 10.1 Oz
- Number of Pages
- 208 Pages
About this product
Product Information
The ultimate guide to spearheading a mobile learning program Covers everything from the basics to working with developers and gaining stakeholder support Manager's Guide to Mobile Learning offers managers an overview of how to create, implement, and successfully use mobile learning platforms. Written specifically for today s busy manager, Briefcase Books feature eye-catching icons, checklists, and sidebars to guide managers step by step through everyday workplace situations. Proven tactics for creating, implementing, and successfully using mobile learning platforms Clear definitions of key management terms and concepts Practical advice for minimizing the possibility of error Examples of successful management Specific planning procedures, tactics, and hands-on techniques Brenda J. Enders is a consultant, trainer, public speaker, and author in the field of mobile learning. She is the President and Chief Learning Strategist of Enders Consulting, LLC, a St. Louis, Missouri based company. "
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
0071811478
ISBN-13
9780071811477
eBay Product ID (ePID)
150665433
Product Key Features
Book Title
Manager's Guide to Mobile Learning
Format
Trade Paperback
Language
English
Topic
Training, Mobile & Wireless Communications, Industrial Management
Publication Year
2013
Illustrator
Yes
Genre
Technology & Engineering, Business & Economics
Number of Pages
208 Pages
Dimensions
Item Length
8.9 in
Item Height
0.5 in
Item Width
8.8 in
Item Weight
10.1 Oz
Additional Product Features
Intended Audience
Trade
Lc Classification Number
Hf1106
Table of Content
Contents Preface ix Acknowledgments xiii 1. Mobile Learning Overview 1 Mobile Device Adoption Rates 1 Data Plan Costs 3 Corporate Adoption 3 What Is Mobile Learning? 5 Devices Used for Learning Today 5 Myths vs. Realities of Mobile Learning 8 Managers Check List for Chapter 1 11 2. The Time Is Now for Mobile Learning 13 Business Drivers for Mobile Learning 14 Benefits of Mobile Learning 19 Challenges of Implementing Mobile Learning 22 The Business Case for Mobile Learning 24 Manager's Checklist for Chapter 2 25 3. A New Way to Think About Training 27 Should You Create Mobile Versions of Your eLearning Courses? 28 When Does Learning Really Take Place in the Workplace? 30 Harnessing the True Power of Mobile Learning 36 Manager's Checklist for Chapter 3 40 4. Types of Mobile Learning Experiences 43 It's Not About the Technology, It's About the Experience 43 Using Mobile Learning to Provide Learners with Information 45 Using Mobile Learning to Gather Learner Data 52 Using Mobile Learning to Communicateand Collaborate 55 Getting Innovative with Mobile Learning 56Manager's Checklist for Chapter 4 63 5. The Mobile Learning Vision Statement 65 Documenting Your Current State 65 Crafting Your Desired Future State 72 Describing Your Mobile Learning Rationale 74 Defining and Measuring the Success of YourMobile Learning Initiative 76 Manager's Checklist for Chapter 5 85 6. Requirements and Expectations for Mobile Learning 87 Identifying Stakeholders' Requirements 87 Identifying Course Content Needs 89 Documenting Environmental and SituationalConsiderations 93 Planning for the Effect on Employees of the MobileLearning Initiative 95 Manager's Checklist for Chapter 6 100 7. Technical Considerations of Mobile Learning 103 Personal vs. Company-Provided Devices 103 Security Considerations 108 Mobile Platforms 111 Tracking Your Mobile Learning Experience 114 Manager's Checklist for Chapter 7 117 8. Build vs. Buy Considerations 119 Who Owns the Innovation Cell in Your Company? 119 Who Makes Up the Development Team? 124 When Should You Work with a Vendor? 129 Manager's Checklist for Chapter 8 133 9. Gaining Stakeholder Support for Mobile Learning 135 Selling MobileLearning to the Executive Team 135 Eliciting Feedback from Stakeholders 141 Key Deliverables That Minimize Risks and Costs 142 Manager's Checklist for Chapter 9 146 10. Working with the Development Team 147 Using ADDIE 147 Getting Agile with Your Development 154 Creating a Hybrid Approach 160 Tips for Guiding Your Team and Providing Feedback 162 Manager's Checklist for Chapter 10 164 11. Ensuring a Successful Project 165 Piloting Your Mobile Learning Solution 165 Ensuring Seamless Communications 169 Selecting the Right Project Manager 173 Manager's Checklist for Chapter 11 174 Index 175
Copyright Date
2014
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:334658867901
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-***1 (420)- Feedback left by buyer.
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I will not be buying from this seller again. Ad description "very good". Seller did not package and ship hardcover book with the precautions as I expected. As a result, the book arrived damaged.
t***j (150)- Feedback left by buyer.
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Had to repurchase the book because the first one arrived badly damaged during transit. I contacted seller 3 times with no response but went ahead and recorder. Seller finally replied after I repurchased the second copy thanking me for my order. So had to buy this book twice and pay shipping twice. Second order arrived in good shape but packing still thin.
t***s (152)- Feedback left by buyer.
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Livre décrit en très bon état mais reçu avec des pages déchirées et/ou scotchées. Le vendeur s'est excusé et m'a remboursé rapidement.
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