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Mondrian's Dress : Yves Saint Laurent, Piet Mondrian, and Pop Art, Hardcover ...

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9780262048354
Book Title
Mondrian's Dress : Yves Saint Laurent, Piet Mondrian, and Pop Art
Item Length
12.8in
Publisher
MIT Press
Publication Year
2023
Format
Hardcover
Language
English
Item Height
0.9in
Author
Nancy J. Troy, Ann Marguerite Tartsinis
Genre
Photography, Design, Art, Crafts & Hobbies
Topic
Fashion & Accessories, General, Subjects & Themes / Fashion, History / Modern (Late 19th Century to 1945)
Item Width
10in
Item Weight
49.7 Oz
Number of Pages
192 Pages

About this product

Product Information

An extraordinary look at how the style of Piet Mondrian's abstract paintings was posthumously appropriated by 1960s fashion, Pop art, and consumer culture. Yves Saint Laurent's 1965 Mondrian dresses are among the twentieth century's most celebrated and recognizable fashions, but the context of their creation involves much more than meets the eye. In Mondrian's Dress, Nancy J. Troy and Ann Marguerite Tartsinis offer a fresh approach to the coupling of Piet Mondrian's interwar paintings with Saint Laurent's couture designs by exposing the rampant merchandising and commodification that these works experienced in the 1960s. The authors situate the consolidation of Saint Laurent's fashion brand alongside the work of such Pop artists as Roy Lichtenstein, Andy Warhol, and Tom Wesselmann, and show how conventional understandings of Mondrian's avant-garde abstractions were transformed by the mass circulation of his signature style. Beyond its attention to 1960s fashion, Pop art, and consumer culture, Mondrian's Dress offers critical assessments of Saint Laurent's so-called dialogue with art, the remarkable art collection that he built with his partner Pierre Berge, and the crucial role that photography plays in the marketing of couture. The first book-length study of its kind, Mondrian's Dress is a provocative reevaluation of how art, commerce, and fashion became fundamentally intertwined in the postwar period.

Product Identifiers

Publisher
MIT Press
ISBN-10
0262048353
ISBN-13
9780262048354
eBay Product ID (ePID)
16058355505

Product Key Features

Book Title
Mondrian's Dress : Yves Saint Laurent, Piet Mondrian, and Pop Art
Author
Nancy J. Troy, Ann Marguerite Tartsinis
Format
Hardcover
Language
English
Topic
Fashion & Accessories, General, Subjects & Themes / Fashion, History / Modern (Late 19th Century to 1945)
Publication Year
2023
Genre
Photography, Design, Art, Crafts & Hobbies
Number of Pages
192 Pages

Dimensions

Item Length
12.8in
Item Height
0.9in
Item Width
10in
Item Weight
49.7 Oz

Additional Product Features

Lc Classification Number
Tt505.S24t76 2023
Reviews
"When Piet Mondrian started making his geometric abstractions in primary colors, he was going for something accessible: breaking down images into their purest and simplest forms. But they didn't refer to reality in recognizable ways, and, to some, their harsh lines came off as cold and uninviting. After his death, however, in a posthumous collaboration with fashion designer Yves Saint Laurent in 1965, Mondrian's work was finally able to reach the mass audience he always wanted. This glamorous yet scholarly book from MIT Press tells the story in the context of that era's Pop art." -- Art in America, "When Piet Mondrian started making his geometric abstractions in primary colors, he was going for something accessible: breaking down images into their purest and simplest forms. But they didn't refer to reality in recognizable ways, and, to some, their harsh lines came off as cold and uninviting. After his death, however, in a posthumous collaboration with fashion designer Yves Saint Laurent in 1965, Mondrian's work was finally able to reach the mass audience he always wanted. This glamorous yet scholarly book from MIT Press tells the story in the context of that era's Pop art." -- Art in America "Celebrating the 1965 launch of Yves Saint Laurent's iconic frock, Mondrian's Dress: Yves Saint Laurent, Piet Mondrian, and Pop Art by Nancy J. Troy and Ann Marguerite Tartsinis documents the spectacular, fortuitous collision of French couture, Dutch abstract art, and American pop culture that resulted from that simple yet striking dress. Talented storytellers with a true passion for their subject matter, art scholars Troy and Tartsinis embellish Mondrian's Dress with lavish photography, newspaper and magazine articles from the era, and eye-catching graphics illustrating the "phenomenal impact" of Saint Laurent's geometric patterned dress on New York street fashion. This elegant coffee-table collectible is sure to intrigue readers with its animated exploration of the "manifold connections" between fashion and art in the pop-culture explosion of the swinging '60s." -- Shelf Awareness, "When Piet Mondrian started making his geometric abstractions in primary colors, he was going for something accessible: breaking down images into their purest and simplest forms. But they didn't refer to reality in recognizable ways, and, to some, their harsh lines came off as cold and uninviting. After his death, however, in a posthumous collaboration with fashion designer Yves Saint Laurent in 1965, Mondrian's work was finally able to reach the mass audience he always wanted. This glamorous yet scholarly book from MIT Press tells the story in the context of that era's Pop art." -- Art in America "Celebrating the 1965 launch of Yves Saint Laurent's iconic frock, Mondrian's Dress by Nancy J. Troy and Ann Marguerite Tartsinis documents the spectacular, fortuitous collision of French couture, Dutch abstract art, and American pop culture that resulted from that simple yet striking dress. Talented storytellers with a true passion for their subject matter, art scholars Troy and Tartsinis embellish Mondrian's Dress with lavish photography, newspaper and magazine articles from the era, and eye-catching graphics illustrating the 'phenomenal impact' of Saint Laurent's geometric patterned dress on New York street fashion. This elegant coffee-table collectible is sure to intrigue readers with its animated exploration of the 'manifold connections' between fashion and art in the pop-culture explosion of the swinging '60s." -- Shelf Awareness "A new book published by MIT Press provides a fresh take on this iconic pop culture phenomenon that spans decades and generations. Art scholars Nancy J. Troy and Ann Marguerite Tartsinis offer much context and background on the different threads of stories that link the two artists together. Using archival clippings from newspaper and magazine articles published at the time, as well as eye-catching graphics, the book explains the impact of one of the twentieth century's most recognizable fashions, using anecdotes and sources. It goes into how and why the design became so iconic, and how merchandizing and commodification played strategic roles in the popularization of the pop culture phenomenon. --Arab News, "When Piet Mondrian started making his geometric abstractions in primary colors, he was going for something accessible: breaking down images into their purest and simplest forms. But they didn't refer to reality in recognizable ways, and, to some, their harsh lines came off as cold and uninviting. After his death, however, in a posthumous collaboration with fashion designer Yves Saint Laurent in 1965, Mondrian's work was finally able to reach the mass audience he always wanted. This glamorous yet scholarly book from MIT Press tells the story in the context of that era's Pop art." -- Art in America "Celebrating the 1965 launch of Yves Saint Laurent's iconic frock, Mondrian's Dress by Nancy J. Troy and Ann Marguerite Tartsinis documents the spectacular, fortuitous collision of French couture, Dutch abstract art, and American pop culture that resulted from that simple yet striking dress. Talented storytellers with a true passion for their subject matter, art scholars Troy and Tartsinis embellish Mondrian's Dress with lavish photography, newspaper and magazine articles from the era, and eye-catching graphics illustrating the 'phenomenal impact' of Saint Laurent's geometric patterned dress on New York street fashion. This elegant coffee-table collectible is sure to intrigue readers with its animated exploration of the 'manifold connections' between fashion and art in the pop-culture explosion of the swinging '60s." -- Shelf Awareness "A new book published by MIT Press provides a fresh take on this iconic pop culture phenomenon that spans decades and generations. Art scholars Nancy J. Troy and Ann Marguerite Tartsinis offer much context and background on the different threads of stories that link the two artists together. Using archival clippings from newspaper and magazine articles published at the time, as well as eye-catching graphics, the book explains the impact of one of the twentieth century's most recognizable fashions, using anecdotes and sources. It goes into how and why the design became so iconic, and how merchandizing and commodification played strategic roles in the popularization of the pop culture phenomenon. --Arab News " Mondrian's Dress: Yves Saint Laurent, Piet Mondrian, and Pop Art is an illustrated monograph that explores a mid-'60s moment, one that has been sitting in plain sight, largely unexamined, for more than half a century--and whose significance went well beyond fashion. As the authors reveal, the untitled yet instantly allusive 'Mondrian Dresses' were like sails catching a trade wind. Tagged after the fact in a rush to capitalize on the critics' raves, they not only achieved an image reboot for Saint Laurent--who'd been left behind by André Courrèges, Pierre Cardin and their space-age ethos--but spurred a triumph of trickle-down copying that injected Pop Art and its flat affect into Western visual culture ." -- Wall Street Journal
Table of Content
Introduction Designs on Mondrian Page 8 Chapter One Saint Laurent, Mondrian, and the Dialogue with Art Page 38 Chapter Two What Is--and Was--a Mondrian Dress? Page 60 Chapter Three Originality and Reproduction in the Marketplace and the Press Page 94 Chapter Four Ready-to-Wear and Pop Art Page 128 Postscript Strategies of Musealization Page 166 Acknowledgements, page 178 Selected Bibliography, page 180 List of Illustrations, page 182 Index, page 186 A Note to the Reader, page 192
Target Audience
Trade
Lccn
2022-048657
Dewey Decimal
746.92
Dewey Edition
23
Illustrated
Yes

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nina.blount87

nina.blount87

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