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Jan Chipchase Simon Steinhardt Hidden in Plain Sight (Hardback)

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Last updated on May 08, 2024 17:12:35 EDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Hidden in Plain Sight : How to Create Extraordinary Products for Tomorrow's Customers
Publication Name
Hidden in Plain Sight
Title
Hidden in Plain Sight
Subtitle
How to Create Extraordinary Products for Tomorrow's Customers
Author
Simon Steinhardt, Jan Chipchase
Format
Hardcover
ISBN-10
0062125699
EAN
9780062125699
ISBN
9780062125699
Publisher
HarperCollins
Genre
Business & Economics
Release Year
2013
Release Date
20/06/2013
Language
English
Country/Region of Manufacture
US
Item Height
0.9in
Item Length
9.3in
Item Width
6.3in
Item Weight
14 Oz
Publication Year
2013
Topic
Investments & Securities / Commodities / General, Consumer Behavior, General, Economics / General
Number of Pages
256 Pages

About this product

Product Information

Hidden in Plain Sight by global innovation consultant Jan Chipchase with Simon Steinhardt is a fascinating look at how consumers think and behave. Chipchase, named by Fortune as "one of the 50 smartest people in tech," has traveled the world, studying people of all nations and their habits, paying attention to the ordinary things that we do every day an how they effect our buying decisions. Future-focused and provocative, Hidden in Plain Sight: How to Create Extraordinary Products for Tomorrow's Customers illuminates exactly what drives consumers to make the choices they do, and demonstrates how all types of businesses can learn to see--and capitalize upon--what is hidden in plain sight today to create businesses tomorrow.

Product Identifiers

Publisher
HarperCollins
ISBN-10
0062125699
ISBN-13
9780062125699
eBay Product ID (ePID)
117210052

Product Key Features

Book Title
Hidden in Plain Sight : How to Create Extraordinary Products for Tomorrow's Customers
Author
Simon Steinhardt, Jan Chipchase
Format
Hardcover
Language
English
Topic
Investments & Securities / Commodities / General, Consumer Behavior, General, Economics / General
Publication Year
2013
Genre
Business & Economics
Number of Pages
256 Pages

Dimensions

Item Length
9.3in
Item Height
0.9in
Item Width
6.3in
Item Weight
14 Oz

Additional Product Features

Lc Classification Number
Ts171
Copyright Date
2013
Lccn
2021-655005
Dewey Decimal
658.5752
Intended Audience
Trade
Dewey Edition
23

Item description from the seller

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