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Al Lautenslager Market Like You Mean It (Paperback)

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Market Like You Mean It : Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell
Publication Name
Market Like You Mean It
Title
Market Like You Mean It
Subtitle
Engage Customers, Create Brand Believers, and Gain Fans for Every
Author
Al Lautenslager
Format
Trade Paperback
EAN
9781599185354
ISBN
9781599185354
Publisher
Entrepreneur Media INC International Concepts/Entrepreneur Press
Genre
Business & Economics
Release Date
17/07/2014
Release Year
2014
Language
English
Country/Region of Manufacture
US
Item Height
0.5in
Item Length
9in
Item Weight
12 Oz
Publication Year
2014
Topic
Marketing / General, E-Commerce / Internet Marketing
Item Width
6in
Number of Pages
192 Pages

About this product

Product Information

Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Entrepreneurs will learn what it takes to get noticed by tapping into the playbooks of successful product producers including Nike, Red Bull, Steve Jobs, Dr. Dre and others. Successful marketer Al Lautenslager presents an entertaining look at what it takes to gain consumer buy-in and buzz across all marketing channels and reveals simple truths that any business can use to achieve the same, relative to their market. Led by Lautenslager, entrepreneurs learn how to zero in on their marketing goals, choose the best marketing tactics, integrate online and traditional marketing, and more. Points are illustrated through entertaining examples and case studies of little-known and well-known marketing and media phenomena such as flash mobs, Rachel Ray, Justin Bieber, and GoDaddy.com.

Product Identifiers

Publisher
Entrepreneur Media INC International Concepts/Entrepreneur Press
ISBN-10
1599185350
ISBN-13
9781599185354
eBay Product ID (ePID)
174767701

Product Key Features

Book Title
Market Like You Mean It : Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell
Author
Al Lautenslager
Format
Trade Paperback
Language
English
Topic
Marketing / General, E-Commerce / Internet Marketing
Publication Year
2014
Genre
Business & Economics
Number of Pages
192 Pages

Dimensions

Item Length
9in
Item Height
0.5in
Item Width
6in
Item Weight
12 Oz

Additional Product Features

Lc Classification Number
Hf5415.L325 2014
Reviews
This book is full of marketing treasures. Points are illustrated through entertaining examples and case studies of little-known and well-known marketing and media phenomena. Turbo charge your marketing with what you learn from this book. —John Jantsch, Author of Duct Tape Marketing and Duct Tape Selling Grab this one! By investing in this book, you will discover how to break through the thousands of marketing messages you receive every day, to get noticed, be remembered, and get people talking, sharing, liking, tweeting, and buying. —Joe Vitale, Author of Hypnotic Writing and Buying Trances Al Lautenslager is all business. He shows you how you need to step up your game to market like the pros. Buy Market Like You Mean It before your competition does. —Jeffrey Hayzlett, Primetime TV Show Host, Bestselling Author, and Sometimes Cowboy The beauty of Market Like You Mean It is the wealth of practical information from somebody who has been there and done that. Al Lautenslager's advice is priceless. I strongly recommend this book. —Joseph Sugarman, Chairman of BluBlocker Corporation, This book is full of marketing treasures. Points are illustrated through entertaining examples and case studies of little-known and well-known marketing and media phenomena. Turbo charge your marketing with what you learn from this book. --John Jantsch, Author of Duct Tape Marketing and Duct Tape Selling Grab this one! By investing in this book, you will discover how to break through the thousands of marketing messages you receive every day, to get noticed, be remembered, and get people talking, sharing, liking, tweeting, and buying. --Joe Vitale, Author of Hypnotic Writing and Buying Trances Al Lautenslager is all business. He shows you how you need to step up your game to market like the pros. Buy Market Like You Mean It before your competition does. --Jeffrey Hayzlett, Primetime TV Show Host, Bestselling Author, and Sometimes Cowboy The beauty of Market Like You Mean It is the wealth of practical information from somebody who has been there and done that. Al Lautenslager's advice is priceless. I strongly recommend this book. --Joseph Sugarman, Chairman of BluBlocker Corporation
Copyright Date
2014
Lccn
2014-010830
Dewey Decimal
658.8
Intended Audience
Trade
Dewey Edition
23

Item description from the seller

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Rarewaves USA CA

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