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Richard Koch Greg Lockwood Simplify (Hardback)
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eBay item number:335197675041
Item specifics
- Condition
- Publication Name
- Simplify
- Title
- Simplify
- Subtitle
- How the Best Businesses in the World Succeed
- Contributor
- Perry Marshall (Foreword by)
- ISBN-10
- 1599185997
- EAN
- 9781599185996
- ISBN
- 9781599185996
- Release Date
- 11/10/2016
- Release Year
- 2016
- Item Height
- 231mm
- Publication Year
- 2016
- Format
- Hardcover
- Language
- English
- Book Title
- Simplify : How the Best Businesses in the World Succeed and How You Can, Too
- Item Length
- 9in
- Publisher
- Entrepreneur Media INC International Concepts/Entrepreneur Press
- Genre
- Business & Economics
- Topic
- Leadership, Personal Success, Small Business, Advertising & Promotion
- Item Width
- 6in
- Item Weight
- 22 Oz
- Number of Pages
- 224 Pages
About this product
Product Information
Nearly all of the great success stories of the twentieth century--right up to the present day--are stories of simplifying. Over the last 40 years Richard Koch has worked to uncover the simple principles and strategies behind every successful business. With the help of venture capitalist Greg Lockwood and supported by research from OC&C Strategy Consultants, Koch has uncovered the one uniting principle behind successful companies such as IKEA, the Boston Consulting Group, Honda, and Uber: Simplify. Taking the principle one step further, Koch has identified that companies will either be price simplifiers--consider flying a budget airline stripped of all the extras that still takes you from point A to point B--or proposition simplifiers--such as Apple with their easy-to-use products for a large market willing to pay a premium. In this book, Koch and Lockwood dissect case studies to share the secrets behind the great simplifiers of business. You'll learn how to: * Decide which simplifying strategy is the best option for your business * Model your business as a price or proposition simplifier * Make your products and services more useful and better looking * Spike demands and create markets that didn't exist before * Redesign your business process and transform your industry in nine steps * Implement the three fundamental principles to sparking a price revolution Are you ready to become the next market leader? Start simplifying today.
Product Identifiers
Publisher
Entrepreneur Media INC International Concepts/Entrepreneur Press
ISBN-10
1599185997
ISBN-13
9781599185996
eBay Product ID (ePID)
219594642
Product Key Features
Book Title
Simplify : How the Best Businesses in the World Succeed and How You Can, Too
Format
Hardcover
Language
English
Topic
Leadership, Personal Success, Small Business, Advertising & Promotion
Publication Year
2016
Genre
Business & Economics
Number of Pages
224 Pages
Dimensions
Item Length
9in
Item Width
6in
Item Weight
22 Oz
Additional Product Features
Lc Classification Number
Hf5386.K7634 2016b
Copyright Date
2016
Target Audience
Trade
Lccn
2016-029110
Dewey Decimal
658.4/012
Dewey Edition
23
Item description from the seller
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eBay item number:335197675041
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