Picture 1 of 1
Michael Schein The Hype Handbook: 12 Indispensable Success Secrets Fr (Hardback)
Another great item from Rarewaves USA | Free delivery!
Condition:
Shipping:
Located in: 60502, United States
Delivery:
Varies
Returns:
Payments:
Shop with confidence
Seller information
- 97.8% positive feedback
Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:335218625422
Item specifics
- Condition
- Book Title
- Hype Handbook: 12 Indispensable Success Secrets from the World's Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers
- Publication Name
- The Hype Handbook: 12 Indispensable Success Secrets From the Worl
- Title
- The Hype Handbook: 12 Indispensable Success Secrets From the Worl
- EAN
- 9781260470130
- ISBN
- 9781260470130
- Publisher
- Mcgraw-Hill Education
- Format
- Hardcover
- Release Year
- 2021
- Release Date
- 09/02/2021
- Item Height
- 1.1in
- Item Length
- 9.3in
- Item Width
- 6.3in
- Item Weight
- 15.3 Oz
- Language
- English
- Country/Region of Manufacture
- US
- Genre
- Business & Economics, Social Science
- Publication Year
- 2021
- Topic
- Personal Success, Skills, Sociology / General, Sales & Selling / General
- Number of Pages
- 224 Pages
About this product
Product Information
Master the art and science of using shameless propaganda for personal and social good. Influencers have always deployed the power of hype to get what they want. But never in history have people been so susceptible to propaganda and persuasion as they are now. Hype truly runs our world. Imagine if you could generate and leverage hype for positive purposes--like legitimate business success, helping people, or effecting positive change in your community. Michael F. Schein teaches you how. In The Hype Handbook, the notorious marketing guru provides 12 fundamental strategies for creating and leveraging hype for good, including ways to: Attract attention from people that matter Create a community of acolytes to further your cause Create an atmosphere of curiosity and intrigue Sell your message with the skill of a master Create a step-by-step "manifesto" Citing the latest research in psychology, sociology and neuroscience, Schein breaks the concept of hype down into a simple set of strategies, skills, and techniques--and illustrates his methods through stories of the world's most effective hype artists, including American propagandist Edward Bernays, Alice Cooper manager Shep Gordon, celebrity preacher Aimee Semple McPherson, Spartan Race founder Joe De Sena, and digital guru Gary Vaynerchuk. Whatever your temperament, education, budget, background, or natural ability, The Hype Handbook delivers everything you need to apply the most powerful tools of persuasion for personal and business success.
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
126047013x
ISBN-13
9781260470130
eBay Product ID (ePID)
27050083886
Product Key Features
Book Title
Hype Handbook: 12 Indispensable Success Secrets from the World's Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers
Format
Hardcover
Language
English
Topic
Personal Success, Skills, Sociology / General, Sales & Selling / General
Publication Year
2021
Genre
Business & Economics, Social Science
Number of Pages
224 Pages
Dimensions
Item Length
9.3in
Item Height
1.1in
Item Width
6.3in
Item Weight
15.3 Oz
Additional Product Features
Lc Classification Number
Hm1196.S34 2020
Copyright Date
2021
Lccn
2020-038870
Dewey Decimal
153.852
Intended Audience
Trade
Dewey Edition
23
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:335218625422
Shipping and handling
Item does not ship to United States
Item location:
60502, United States
Ships to:
Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Azerbaijan Republic, Bahamas, Bahrain, Bangladesh, Belgium, Belize, Benin, Bermuda, Bolivia, Bosnia and Herzegovina, Botswana, British Virgin Islands, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Cape Verde Islands, Cayman Islands, Central African Republic, Chad, Chile, China, Colombia, Comoros, Cook Islands, Costa Rica, Cyprus, Czech Republic, Côte d'Ivoire (Ivory Coast), Democratic Republic of the Congo, Denmark, Djibouti, Dominica, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Falkland Islands (Islas Malvinas), Fiji, Finland, Gabon Republic, Gambia, Georgia, Ghana, Gibraltar, Greece, Greenland, Grenada, Guam, Guatemala, Guernsey, Guinea, Guinea-Bissau, Guyana, Haiti, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Iraq, Jamaica, Japan, Jersey, Jordan, Kazakhstan, Kenya, Kiribati, Kuwait, Kyrgyzstan, Latvia, Lebanon, Lesotho, Liberia, Liechtenstein, Lithuania, Luxembourg, Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Marshall Islands, Mauritania, Mauritius, Mayotte, Micronesia, Moldova, Monaco, Mongolia, Montenegro, Montserrat, Morocco, Mozambique, Namibia, Nauru, Nepal, Netherlands Antilles, New Zealand, Nicaragua, Niger, Nigeria, Niue, Norway, Oman, Pakistan, Palau, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Poland, Portugal, Puerto Rico, Qatar, Republic of Croatia, Republic of the Congo, Romania, Rwanda, Saint Helena, Saint Kitts-Nevis, Saint Lucia, Saint Pierre and Miquelon, Saint Vincent and the Grenadines, San Marino, Saudi Arabia, Senegal, Serbia, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, Somalia, South Africa, South Korea, Sri Lanka, Suriname, Svalbard and Jan Mayen, Swaziland, Sweden, Taiwan, Tajikistan, Tanzania, Thailand, Togo, Tonga, Trinidad and Tobago, Tunisia, Turkey, Turkmenistan, Turks and Caicos Islands, Tuvalu, Uganda, United Arab Emirates, Uruguay, Uzbekistan, Vanuatu, Vatican City State, Vietnam, Virgin Islands (U.S.), Wallis and Futuna, Western Sahara, Western Samoa, Worldwide, Zambia, Zimbabwe
Excludes:
Afghanistan, Australia, Austria, Barbados, Belarus, Bhutan, Brazil, Brunei Darussalam, France, French Guiana, French Polynesia, Germany, Guadeloupe, Ireland, Israel, Italy, Laos, Libya, Martinique, Mexico, Netherlands, New Caledonia, Reunion, Russian Federation, Spain, Switzerland, Ukraine, United Kingdom, United States, Venezuela, Yemen
| Handling time |
|---|
| Will usually ship within 6 business days of receiving cleared payment. |
| Taxes |
|---|
| Taxes may be applicable at checkout. Learn moreLearn more about paying tax on eBay purchases |
Sales tax for an item #335218625422
Sales tax for an item #335218625422
Seller collects sales tax for items shipped to the following provinces:
| Province | Sales Tax Rate |
|---|
Return policy
| After receiving the item, contact seller within |
|---|
| 30 days after the buyer receives it |
The buyer is responsible for return shipping costs.
Payment details
Payment methods
Popular categories from this store
Seller feedback (62,899)
c***i (257)- Feedback left by buyer.
Past 6 months
Verified purchase
Fantastic seller! Great communication, fast delivery, secure packaging, item as described. Highly recommend!
t***r (263)- Feedback left by buyer.
Past month
Verified purchase
Multiple-repeat customer. As always, CD as described, for a good price, well packed and quickly shipped. Highly recommend.
r***3 (197)- Feedback left by buyer.
Past year
Verified purchase
Thank you to the seller for excellent ebay retail service in each and every way. Prompt response to sale and dispatch of the item described. Package received on time which was professionally packaged. Thanks .
Product ratings and reviews
More to explore:
- Nonfiction Success Fiction & Nonfiction Books,
- Nonfiction Success Paperbacks Books,
- Nonfiction Success Hardcovers Books,
- Nonfiction Books in English Fiction & Success,
- Victoria's Secret Catalogs,
- Michael Crichton Fiction & Books,
- Fiction Books & Michael Connelly Fiction,
- Michael Crichton Hardcover Books,
- Fiction Books & Fern Michaels Fiction,
- Fiction Books & Michael Moorcock Fiction