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MARKETING YOUR RETAIL STORE IN THE INTERNET AGE By Bob Negen & Susan Negen *NEW*

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-10
0470043938
Publication Name
Wiley
Type
Hardcover
ISBN
9780470043936
Book Title
Marketing Your Retail Store in the Internet Age
Item Length
9.1in
Publisher
Wiley & Sons, Incorporated, John
Publication Year
2006
Format
Hardcover
Language
English
Item Height
0.9in
Author
Bob Negen, Susan Negen
Genre
Business & Economics
Topic
Industries / Retailing, E-Commerce / Internet Marketing, Small Business
Item Width
6.1in
Item Weight
19.2 Oz
Number of Pages
256 Pages

About this product

Product Information

This practical guide gives specialty retail store owners a proven system for marketing their stores, allowing them to take on the dominant big box stores and Internet merchants. Filled with fresh and innovative ways to reach customers, it also shows owners how to create a great in-store experience and parlay any sale into a long-term relationship.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470043938
ISBN-13
9780470043936
eBay Product ID (ePID)
53960969

Product Key Features

Book Title
Marketing Your Retail Store in the Internet Age
Author
Bob Negen, Susan Negen
Format
Hardcover
Language
English
Topic
Industries / Retailing, E-Commerce / Internet Marketing, Small Business
Publication Year
2006
Genre
Business & Economics
Number of Pages
256 Pages

Dimensions

Item Length
9.1in
Item Height
0.9in
Item Width
6.1in
Item Weight
19.2 Oz

Additional Product Features

Lc Classification Number
Hf5429.N413 2007
Copyright Date
2007
Lccn
2006-015973
Dewey Decimal
658.87
Intended Audience
Trade
Dewey Edition
22
Illustrated
Yes

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Most relevant reviews

  • Excellent For Small Reatil Business

    I have been in business for a year now and I only wish I had this book a year ago! The ideas in this are fabulous and can be changed to meet the paticular need of your store. I will not spend another cent on paper advertising. This book is worth every penny and then some. If you are a small retail business owner you have to have this.