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Antique Advertising Encyclopedia by Ray Klug

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Condition:
not specified
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Price:
US $50.00
ApproximatelyC $68.78
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Located in: Evanston, Illinois, United States
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eBay item number:360802743294
Last updated on Jun 08, 2024 18:58:55 EDTView all revisionsView all revisions

Item specifics

Signed
No
Country of Manufacture
China
Personalized
No
Subject
Books on Collecting
ISBN
9780764308192
Language
English
Illustrator
Yes
Author
Ray Klug
Publisher
Schiffer Publishing, The Limited
Topic
General, Popular Culture, Advertising & Promotion, Antiques & Collectibles, Business & Economics

About this product

Product Information

Although advertising has a history that goes back thousands of years, it is the Americans who have made it into an art form. Advertisements were put on everything from pocket mirrors to memo pads, the sides of barns to the sides of carriages and buses. A history of advertising printed in the 1880s even show an advertisement on a tombstone.With the advent of color lithography in the late 1800s, some of the most beautiful and highly collectible items were created. Tin signs with colorful, strong images, often embossed, were made for stores, and often found their way into homes. Paper advertising in calendars, trade cards, and posters reached new levels of artistry in the latter years of the 19th century.This new book explores advertising in all its media: tin, paper, celluloid, and enamel. In full color it portrays the creativity of its makers, while at the same time bringing to life the styles of the past 120 years. Included are signs, three dimensional designs, smalls, and novelties.With some tin signs bringing in excess of $100,000 (a Campbell Soup sign included in this book), it is clear that this is an active and exciting area for collectors. At the same time, it is a good field for the new collector, who can find many pieces of advertising for under $50. Both ends of the spectrum are nicely covered in this book, and its up-to-date pricing information makes it an even more important book for all collectors.

Product Identifiers

Publisher
Schiffer Publishing, The Limited
ISBN-10
076430819x
ISBN-13
9780764308192
eBay Product ID (ePID)
28038426951

Product Key Features

Author
Ray Klug
Language
English
Topic
General, Popular Culture, Advertising & Promotion, Antiques & Collectibles, Business & Economics
Illustrator
Yes

Dimensions

Item Length
11.2in
Item Height
9.1in
Item Width
8.8in
Item Weight
60.9 Oz

Additional Product Features

Book Title
Antique Advertising Encyclopedia
Number of Volumes
1 Vol.
Lc Classification Number
Nc998.5.A1
Edition Description
Revised Edition
Edition Number
3
Copyright Date
2016
Format
Hardcover
Target Audience
Trade
Features
Revised
Dewey Decimal
741.670973075
Publication Year
1999
Dewey Edition
23
Number of Pages
240 Pages

Item description from the seller

Crunruh Books

Crunruh Books

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a***n (352)- Feedback left by buyer.
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Very nice reprint. New condition. Quick shipper. USPS has their quirks. Item was as advertised, and quite a lot less expensive than other sources, including Thriftbooks.com and a seller on QRZ.COM. Once again, this is a reprint, and not an original, hence the possible price differences. I would do business again with this seller, and I believe I did have business previously with them, having purchased other books along the same subject matter. Thanks, from a satisfied customer.
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Beautiful book! Item was described well, packaged nicely, and shipped fast with great communication. Great seller!
Radiola : The Golden Age of RCA, 1919-1929 with over 700 photos (#234093680124)
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As described, well packaged, quick shipping, Communicative Seller ... AAA+++ transaction!!! Buy with confidence!!!
Fascination of Time Marks, Manufacturers & Complications of Classic Wristwatches (#231738115505)
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