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Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader by John Rossman (Engl
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Item specifics
- Condition
- ISBN-13
- 9781260455496
- Book Title
- Think Like Amazon: 50 1/2 Ideas to Become a Digital Leader
- ISBN
- 9781260455496
- Publication Year
- 2019
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Think like Amazon: 50 1/2 Ideas to Become a Digital Leader
- Publisher
- Mcgraw-Hill Education
- Subject
- Business
- Item Weight
- 531g
- Number of Pages
- 320 Pages
About this product
Product Information
The former Amazon executive who launched and scaled Amazon Marketplace gives business leaders the ultimate playbook on how to think like Amazon to succeed in the digital age. What would Jeff do? Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know the secret behind Amazon's historic success. In this step-by-step guide, he provides 50 1/2 answers drawn from his experience as an Amazon executive-and shows today's business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody's business. The secret is recognizing that Jeff Bezos and Amazon have a remarkably consistent way to approach and meet challenges, new markets, and growth. Think Like Amazon reveals how Amazon achieves results and thinks about its business. Readers can explore the unique mindset and inner workings that drive Amazon's operational excellence, from its ground-up approach to new digital markets to its out-of-the-box attitudes on innovation. Leaders will learn specific game-changing strategies that made Amazon stand out in a crowded digital world. They'll discover actionable ideas to transform a culture and a business to digital and become the kind of platform company that customers obsess over. Rossman also offers insight into the latest technologies, e-commerce marketing, online culture, and IoT disruptions that only an Amazon insider would know. If you want to compete and win in the digital era, you have to Think Like Amazon.
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-13
9781260455496
eBay Product ID (ePID)
13046711787
Product Key Features
Publication Name
Think like Amazon: 50 1/2 Ideas to Become a Digital Leader
Format
Hardcover
Language
English
Subject
Business
Publication Year
2019
Type
Textbook
Number of Pages
320 Pages
Dimensions
Item Weight
531g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
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eBay item number:364660139217
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