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American Business Abroad: Ford on Six Continents by Mira Wilkins (English) Paper
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- Buy It NowAmerican Business Abroad: Ford on Six Continents by Mira Wilkins (English) Paper
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Located in: Fairfield, Ohio, United States
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eBay item number:364770025352
Item specifics
- Condition
- ISBN-13
- 9781107400238
- Book Title
- American Business Abroad: Ford on Six Continents
- ISBN
- 9781107400238
- Item Length
- 9in
- Publisher
- Cambridge University Press
- Publication Year
- 2011
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 1.6in
- Features
- New Edition
- Genre
- Business & Economics, History, Political Science
- Topic
- Industries / Automobile Industry, United States / 20th Century, Globalization, International / General
- Item Width
- 6in
- Item Weight
- 30.5 Oz
- Number of Pages
- 582 Pages
About this product
Product Information
American Business Abroad: Ford on Six Continents documents the first sixty years of Ford Motor Company's international expansion. Ford Motor Company introduced Americans to the first affordable car. Based on Ford's extraordinary company archives, this book traces the company's rise as a multinational enterprise. Following the export of the sixth car produced by the company, Ford opened its first plant abroad in its second year of business and quickly expanded around the world, building a business that by the mid 1920s spanned six continents. It faced wars, nationalism, numerous government restrictions and all the perils of operating across borders. First published in 1964, this book has lasting value in reminding readers of the long and uneven path of globalization. This new edition includes a new introduction by the author examining the impact and legacy of the study. It remains a major contribution to global economic history. In addition, Ford's history offers useful lessons today for both participants in the global economy and students of international business.
Product Identifiers
Publisher
Cambridge University Press
ISBN-10
1107400236
ISBN-13
9781107400238
eBay Product ID (ePID)
102974631
Product Key Features
Format
Trade Paperback
Language
English
Features
New Edition
Topic
Industries / Automobile Industry, United States / 20th Century, Globalization, International / General
Publication Year
2011
Type
Textbook
Genre
Business & Economics, History, Political Science
Number of Pages
582 Pages
Dimensions
Item Length
9in
Item Height
1.6in
Item Width
6in
Item Weight
30.5 Oz
Additional Product Features
Lc Classification Number
Hd9710
Edition Description
New Edition
Edition Number
2
Publication Name
American Business Abroad : Ford on Six Continents
Table of Content
Introduction; 1. First venture; 2. Probing for markets; 3. Model T: triumph and fable; 4. The alchemy of war; 5. Steps in expansion; 6. The sun never sets; 7. Prosperity and frustration; 8. The missionary spirit; 9. The best-laid plans; 10. Marriage of convenience; 11. Time of desperation; 12. A world disturbed; 13. Extreme of nationalism; 14. The British empire; 15. On both sides of World War II; 16. The crippled phoenix; 17. The new company; 18. Manufacturing for world markets: from Dagenham to Geelong; 19. New times, new faces, new policies; Appendices.
Copyright Date
2011
Dewey Decimal
338.4762922209730904
Intended Audience
Scholarly & Professional
Dewey Edition
22
Illustrated
Yes
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eBay item number:364770025352
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