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Apples to Apples-How to Stand Out from Your Competition by Dan Paulson (2011,...
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Located in: Hallsville, Texas, United States
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Estimated between Thu, Jun 27 and Mon, Jul 1 to 43230
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eBay item number:374896888682
Item specifics
- Condition
- ISBN
- 9780984441389
- Book Title
- Apples to Apples-How to Stand Out from Your Competition
- Publisher
- FIRST Person Productions
- Item Length
- 9 in
- Publication Year
- 2011
- Format
- Hardcover
- Language
- English
- Item Height
- 0.6 in
- Genre
- Business & Economics
- Topic
- Marketing / General, International / Marketing
- Item Weight
- 16.4 Oz
- Item Width
- 6 in
- Number of Pages
- 196 Pages
About this product
Product Information
Apples to Apples is the first book to link branding and company culture in a way that gives business people the means to stand out from their competition. The author makes a convincing argument for the advantages of competitive differentiation, and guides readers through the process of finding meaningful points of difference. Apples to Apples defines the traits necessary to develop a premium brand that produces higher sales and greater profits than competitors. The author goes on to show readers how to create these traits in their own companies, emphasizing the need to follow through, measure successes, and leverage customer satisfaction to join the businesses that succeed even in the toughest times.
Product Identifiers
Publisher
FIRST Person Productions
ISBN-10
0984441387
ISBN-13
9780984441389
eBay Product ID (ePID)
247942824
Product Key Features
Book Title
Apples to Apples-How to Stand Out from Your Competition
Number of Pages
196 Pages
Language
English
Publication Year
2011
Topic
Marketing / General, International / Marketing
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
0.6 in
Item Weight
16.4 Oz
Item Length
9 in
Item Width
6 in
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:374896888682
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Item location:
Hallsville, Texas, United States
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Shipping and handling | To | Service | Delivery*See Delivery notes |
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US $4.13 (approx C $5.66) | United States | Economy Shipping (USPS Media MailTM) | Estimated between Thu, Jun 27 and Mon, Jul 1 to 43230 |
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Past 6 months
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Item was even better than described. Super thrilled, packaged perfectly, shipped super fast. Amazing seller, thank you so much!
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item as described. good communication. Good seller. A++
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