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A Long Stride: The Story of the World's No. 1 Scotch Whisky by Morgan New..
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Located in: Oxfordshire, United Kingdom
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eBay item number:384169398857
Item specifics
- Condition
- Language
- English
- Publisher
- Canongate Books Ltd
- PublishedOn
- 2020-10-29
- UPC
- 9781838852078
- ISBN
- 9781838852078
- EAN
- 9781838852078
- Publication Year
- 2020
- Format
- Hardcover
- Book Title
- A Long Stride: the Story of the World's No. 1 Scotch Whisky
- Item Height
- 220mm
- Topic
- Drinks
- Item Width
- 162mm
- Item Weight
- 610g
- Number of Pages
- 336 Pages
About this product
Product Information
The history of Johnnie Walker, beginning in 1820, is also the history of Scotch whisky. But who was John Walker - the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world's No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars, flourished despite Prohibition and the Great Depression to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created the most recognised Scotch whisky brand in the world.
Product Identifiers
Publisher
Canongate Books Ltd
ISBN-13
9781838852078
eBay Product ID (ePID)
8046478938
Product Key Features
Book Title
A Long Stride: the Story of the World's No. 1 Scotch Whisky
Format
Hardcover
Language
English
Topic
Drinks
Publication Year
2020
Number of Pages
336 Pages
Dimensions
Item Height
220mm
Item Width
162mm
Item Weight
610g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 724498118
Seller assumes all responsibility for this listing.
eBay item number:384169398857
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