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COMPLETE WEB MONITORING Alistair Croll & Sean Power NEW
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4 available
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Located in: Toronto, Canada
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Estimated between Fri, Jun 14 and Fri, Jun 21 to 43230
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Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:391462687217
Item specifics
- Condition
- Subject
- Web / Web Services & APIs, Data Modeling & Design, Web / Design, General
- Product Type
- Textbook
- ISBN
- 9780596155131
- EAN
- 9780596155131
- Subject Area
- Computers
- Publication Name
- Complete Web Monitoring : Watching Your Visitors, Performance, Communities, and Competitors
- Item Length
- 9.2 in
- Publisher
- O'reilly Media, Incorporated
- Publication Year
- 2009
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 1.3 in
- Item Width
- 7 in
- Item Weight
- 30.8 Oz
- Number of Pages
- 662 Pages
About this product
Product Information
Do you really understand your online presence? Are you confident that visitors can use your website? Do you know their motivations? How do online communities perceive your company? To innovate and adapt your business quickly, you must know the answers to these questions. Complete Web Monitoring demonstrates how to measure every aspect of your web presence -- including analytics, backend performance, usability, communities, customer feedback, and competitive analysis -- whether you're running an e-commerce site, a community, a media property, or a Software-as-a-Service company. This book's concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website. With this book you will: Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis Find out your market's motivations with voice-of-the-customer research Measure the health and availability of your website with synthetic testing and real-user monitoring Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators Understand how to assemble this data into clear reports tailored to your organization and audience You can't fix what you don't measure. Complete Web Monitoring shows you how to transform missed opportunities, frustrated users, and spiraling costs into online success. "This is a very comprehensive view of just about everything one needs to know about how websites work and what one needs to know about them. I'd like to make this book required reading for every employee at Gomez." -- Imad Mouline, CTO of Gomez
Product Identifiers
Publisher
O'reilly Media, Incorporated
ISBN-10
0596155131
ISBN-13
9780596155131
eBay Product ID (ePID)
71666423
Product Key Features
Publication Name
Complete Web Monitoring : Watching Your Visitors, Performance, Communities, and Competitors
Format
Trade Paperback
Language
English
Subject
Web / Web Services & APIs, Data Modeling & Design, Web / Design, General
Publication Year
2009
Type
Textbook
Subject Area
Computers
Number of Pages
662 Pages
Dimensions
Item Length
9.2 in
Item Height
1.3 in
Item Width
7 in
Item Weight
30.8 Oz
Additional Product Features
LCCN
2009-288737
Lc Classification Number
Za4235
Table of Content
Dedication Preface The Business Of Web Monitoring Chapter 1: Why Watch Websites? Chapter 2: What Business Are You In? Chapter 3: What Could We Watch? Chapter 4: The Four Big Questions Web Analytics, Usability, and the Voice of the Customer Chapter 5: What Did They Do?: Web Analytics Chapter 6: How Did They Do It?: Monitoring Web Usability Chapter 7: Why Did They Do It?: Voice of the Customer Web Performance and End User Experience Chapter 8: Could They Do It?: End User Experience Management Chapter 9: Could They Do It?: Synthetic Monitoring Chapter 10: Could They Do It?: Real User Monitoring Online Communities, Internal Communities, and Competitors Chapter 11: What Did They Say?: Online Communities Chapter 12: Why Care About Communities? Chapter 13: The Anatomy of a Conversation Chapter 14: Tracking and Responding Chapter 15: Internally Focused Communities Chapter 16: What Are They Plotting?: Watching Your Competitors Putting It All Together Chapter 17: Putting It All Together Chapter 18: What's Next?: The Future of Web Monitoring KPIs for the Four Types of Site Colophon
Copyright Date
2009
Target Audience
Scholarly & Professional
Dewey Decimal
006.7
Dewey Edition
22
Illustrated
Yes
Item description from the seller
Business seller information
Value Added Tax Number:
- CA 851183780
Seller assumes all responsibility for this listing.
eBay item number:391462687217
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| Shipping and handling | Each additional item | To | Service | Delivery*See Delivery notes |
|---|---|---|---|---|
| C $16.00 | C $6.00 | United States | Canada Post Expedited Parcel - USA | Estimated between Fri, Jun 14 and Fri, Jun 21 to 43230 |
| C $20.00 | C $6.00 | United States | Small Packets - International (Non-US) - Air | Estimated between Thu, Jun 13 and Thu, Jun 20 to 43230 |
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- Oct 09, 2009
Complete Web Monitoring
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