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Reinvent Your Business Model: How to Seize the , Johnson Hardcover Hardc.+

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
PublishedOn
2018-07-10
ISBN
9781633696464
EAN
9781633696464
Publication Year
2018
Format
Hardcover
Language
English
Book Title
Reinvent Your Business Model : How to Seize the White Space for Transformative Growth
Author
Mark w. Johnson
Item Length
9.2in
Publisher
Harvard Business Review Press
Genre
Business & Economics
Topic
Leadership, Personal Success, Entrepreneurship, Management, Strategic Planning, Organizational Development
Item Width
6.1in
Number of Pages
240 Pages

About this product

Product Information

Named a Top 10 Business Strategy Book of 2018 by Inc. magazineIn his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Nearly a decade later, the art and science of business model innovation is more relevant than ever.In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework for understanding how a business model actually works. Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and scaling it into a profitable and thriving enterprise. In a new chapter on digital transformation, he shows how serial transformers like Amazon leverage business model innovation so successfully.With rich new case studies of companies that have achieved new success and postmortems of those that haven't, Reinvent Your Business Model will show you how to:Determine if and when your organization needs a new business modelIdentify powerful new opportunities to serve your existing customers in existing marketsReach entirely new customers and create new markets through disruptive business models and productsSeize opportunities for growth opened up by tectonic shifts in market demand, government policy, and technologiesMake business model innovation a more predictable discipline inside your organizationBusiness model innovation has the power to reshape whole industries--including retail, aviation, media, and technology--redistributing billions of dollars of value. This book gives you the tools to reshape your own company for enduring success.Reinvent Your Business Model is the strategic innovation playbook you need now and in the future.

Product Identifiers

Publisher
Harvard Business Review Press
ISBN-10
1633696464
ISBN-13
9781633696464
eBay Product ID (ePID)
243073333

Product Key Features

Book Title
Reinvent Your Business Model : How to Seize the White Space for Transformative Growth
Author
Mark w. Johnson
Format
Hardcover
Language
English
Topic
Leadership, Personal Success, Entrepreneurship, Management, Strategic Planning, Organizational Development
Publication Year
2018
Genre
Business & Economics
Number of Pages
240 Pages

Dimensions

Item Length
9.2in
Item Width
6.1in

Additional Product Features

Lc Classification Number
Hd30.28.J655 2018
Reviews
Advance Praise for Reinvent Your Business Model : Clay Christensen-- "With Reinvent Your Business Model , Mark Johnson has equipped a new generation of innovators with the insights and the tools that they need to seize the white spaces where the greatest opportunities lie." Alex Gorsky, Chairman and CEO, Johnson & Johnson-- "Why can't powerful, well-financed companies be as innovative as nimble startups? With Johnson's book they can--it's a realistic playbook that shows us how to get out of our own way and become as good at breakthrough innovation as we are at sustaining the core." Admiral James Stavridis, US Navy-- "Having led several significant organizational transformations over the years of my Navy career, I found Mark Johnson's book particularly on point. He is a true pathfinder in the world of business thinking!" J. W. Marriott Jr., Chairman and CEO, Marriott International-- "It's not enough to create new products or services--your organization must be ready to imagine and implement new business models to fully exploit many of them. Johnson has come up with a truly practical process for doing just that--taking the fear out of venturing into the unknown and opening up new territories of opportunity." Victor K. Fung, Group Chairman, Fung Group-- "The speed at which today's economy is changing has drastically raised the importance of game-changing transformation. Reinvent Your Business Model is an important guide for business leaders seeking to understand how companies manage constant change while identifying and capitalizing on new ideas to stay ahead." Scott Cook, founder and Chairman, Executive Committee, Intuit-- "Can a young company make the Fortune 500 list? Business model innovation is now the most proven route, and Reinvent Your Business Model is the bible on how your firm can do it." Reed Hastings, founder and CEO, Netflix-- "Companies that introduce new business models to their industry are able to take advantage of enormous opportunities. In Reinvent Your Business Model , Johnson gives businesses the critical tools they need to develop new ways of bringing value to customers--and to make those opportunities a reality."
Copyright Date
2018
Lccn
2018-002801
Dewey Decimal
658.4/012
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes

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