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Roy Barnes Bob Kelleher Customer Experience For Dummies (Paperback) (UK IMPORT)
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eBay item number:395138769173
Item specifics
- Condition
- Book Title
- Customer Experience for Dummies
- Publication Name
- Customer Experience For Dummies
- Title
- Customer Experience For Dummies
- Format
- Trade Paperback
- EAN
- 9781118725603
- ISBN
- 9781118725603
- Publisher
- Wiley & Sons, Incorporated, John
- Genre
- Business & Economics
- Release Date
- 20/01/2015
- Release Year
- 2015
- Country/Region of Manufacture
- US
- Item Height
- 0.8in
- Item Length
- 9.3in
- Item Width
- 7.4in
- Item Weight
- 23.3 Oz
- Language
- English
- Publication Year
- 2014
- Topic
- Sales & Selling / Management, Marketing / General, Customer Relations, Management
- Number of Pages
- 368 Pages
About this product
Product Information
Gain, engage, and retain customers with positive experiences A positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth.
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118725603
ISBN-13
9781118725603
eBay Product ID (ePID)
166231545
Product Key Features
Book Title
Customer Experience for Dummies
Format
Trade Paperback
Language
English
Topic
Sales & Selling / Management, Marketing / General, Customer Relations, Management
Publication Year
2014
Genre
Business & Economics
Number of Pages
368 Pages
Dimensions
Item Length
9.3in
Item Height
0.8in
Item Width
7.4in
Item Weight
23.3 Oz
Additional Product Features
Lc Classification Number
Hf5415.5
Table of Content
Introduction 1 Part I: What Is Customer Experience? 5 Chapter 1: Basic Training: Customer Experience Basics 7 Chapter 2: Dollars and Sense: The Financial Impact of Customer Experience 17 Chapter 3: Identifying Customer Experience Killers 29 Chapter 4: Is There a Doctor in the House? Diagnosing Your Customer Experience Ailments 47 Part II: Creating Awesome Customer Experience 63 Chapter 5: The Anger Games: Dealing with an Angry Customer 65 Chapter 6: Good Intentions: Identifying Your Customer Experience Intent 83 Chapter 7: Channeling Your Inner Magellan: Mapping Your Customer's Journey 95 Chapter 8: Experience by Design: Designing a Captivating Customer Experience 111 Chapter 9: So Emotional: Eliciting an Emotional Response from Your Customers 127 Part III: Essential Enabling Elements 141 Chapter 10: Plan Up: Redesigning Your Touchpoint Program in Four Weeks 143 Chapter 11: Can We Talk? Managing Customer Feedback and Fostering Dialogue 167 Chapter 12: Building Customer Experience Knowledge in the Broader Workforce 185 Chapter 13: Assembling and Managing Your Customer Experience Team 197 Part IV: Making it Stick 219 Chapter 14: Creating Your Customer-Centric Culture 221 Chapter 15: Measure Up: Measuring Performance 239 Chapter 16: Making the Most of Measures: Key Customer Experience Metrics 259 Chapter 17: Initiatives, Projects, and Programs . Oh My! 277 Part V: The Part of Tens 293 Chapter 18: Ten Ways to Improve Your Experience Delivery 295 Chapter 19: Ten Key Qualities of Awesome Customer Experience Advocates 301 Chapter 20: Ten Tools to Track Your Customer Experience Program's Performance 309 Chapter 21: Ten(ish) Great Books for Boosting Customer Experience 321 Index 327
Copyright Date
2014
Lccn
2014-937865
Intended Audience
Trade
Illustrated
Yes
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 864 1548 11
Seller assumes all responsibility for this listing.
eBay item number:395138769173
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Product is 95% alike picture but a little more blurry. Controller play well but had a notice from psn that my joypad wasn't authentic and could by problematic🤷♂️ no trouble so far! Shipping was fast but no tracking and worst packaging ever.. like the box came banged up... send a question to seller never had a reply 😅.... Good product overall, excellent price, fast shipping, wrapped only on 4 sides out of 6, no tracking and never reply... 4★ product / 2★ seller ✌️
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The book is in perfect condition, brand new, and is exactly as described. This item is difficult to find here, and the seller priced it very reasonably. It shipped from the UK to Canada, and unfortunately took a little longer to arrive than the seller hoped, but it was shipped less than 24 hours after I purchased. When I contacted the seller, they were very responsive and helpful. I would not hesitate to purchase from this seller again. Definitely recommend!
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- Feb 25, 2017
Great book
Verified purchase: YesCondition: NewSold by: unbeatablesales
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