Building a Global Bank: The Transformation of Banco Santander by Guillén, Mauro
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- Buy It NowBuilding a Global Bank: The Transformation of Banco Santander by Guillén, Mauro
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eBay item number:395371658220
Item specifics
- Condition
- Book Title
- Building a Global Bank: The Transformation of Banco Santander
- ISBN
- 9780691131252
- Publication Year
- 2008
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Building a Global Bank: the Transformation of Banco Santander
- Item Height
- 235mm
- Publisher
- Princeton University Press
- Item Width
- 152mm
- Subject
- Sociology, Finance, Business
- Item Weight
- 539g
- Number of Pages
- 280 Pages
About this product
Product Information
In 2004, Spain's Banco Santander purchased Britain's Abbey National Bank in a deal valued at fifteen billion dollars--an acquisition that made Santander one of the ten largest financial institutions in the world. Here, Mauro Guillen and Adrian Tschoegl tackle the question of how this once-sleepy, family-run provincial bank in a developing economy transformed itself into a financial-services group with more than sixty-six million customers on three continents. Founded 150 years ago in the Spanish port city of the same name, Santander is the only large bank in the world where three successive generations of one family have led top management and the board of directors. But Santander is fully modern. Drawing on rich data and in-depth interviews with family members and managers, Guillen and Tschoegl reveal how strategic decisions by the family and complex political, social, technological, and economic forces drove Santander's unprecedented rise to global prominence. The authors place the bank in this competitive milieu, comparing it with its rivals in Europe and America, and showing how Santander, faced with growing competition in Spain and Europe, sought growth opportunities in Latin America and elsewhere. They also address the complexities of managerial succession and family leadership, and weigh the implications of Santander's stellar rise for the consolidation of European banking. Building a Global Bank tells the fascinating story behind this powerful corporation's remarkable transformation--and of the family behind it.
Product Identifiers
Publisher
Princeton University Press
ISBN-13
9780691131252
eBay Product ID (ePID)
90293611
Product Key Features
Publication Name
Building a Global Bank: the Transformation of Banco Santander
Format
Hardcover
Language
English
Subject
Sociology, Finance, Business
Publication Year
2008
Type
Textbook
Number of Pages
280 Pages
Dimensions
Item Height
235mm
Item Width
152mm
Item Weight
539g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 858 5123 06
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eBay item number:395371658220
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