My sister-in-law attempted to create a balayage/ombre style in my hair, but failed to lift enough color. The result was a very yellow gold brassy "blonde" that she said looked fine. I didn't like it, so I used this purple shampoo at her recommendation and it did get rid of the yellow. I ended up dying the bleached areas with a lightest ash blonde and it looks even better.
Verified purchase: Yes | Condition: New
After purchasing the shampoo and it worked...I could hardly wait for the conditioner. Wow!! It, like the shampoo is purple and subtly toned down the strawberry blonde lowlights. My hair felt fantastic and four days later still looks and feels fresh. I will never use anything else but Joico...This is awesome!!
Verified purchase: Yes | Condition: New
It was not very moisturizing on my hair. It somewhat fried it. I left it on per the directions and even used a good conditioner with it because I noticed it was light weight.
Verified purchase: Yes | Condition: Pre-owned
Great product and great price thanks
Verified purchase: Yes | Condition: New
Best purple shampoo I have found that works on my hair...
Verified purchase: Yes | Condition: New
Awesome product and great people to deal with
Verified purchase: Yes | Condition: New
Great product
Verified purchase: Yes | Condition: New
Works great to keep brassiness out of light blond hair. Doesn't weigh down hair either.
Verified purchase: Yes | Condition: New
Highly recommend... Soft and brighter
Verified purchase: Yes | Condition: New
Great scent, works well
Verified purchase: Yes | Condition: New
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