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Secrets of Successful Inventing : From Concept to Commerce by Edith G. Tolchin (2014, Trade Paperback)

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Product Information

Ms. Tolchin has created an all-in-one guide that addresses the critical issues that beginning inventors might fail to even consider. From terminology to patenting, from licensing to marketing, each expert offers clear and practical advice to help inventors reach their goals. Every chapter presents the information in a sequence that will allow the beginning inventor to navigate the waters of product development. By following the steps offered and heeding the advice of these seasoned professionals, the reader will stand a better chance of avoiding pitfalls and finding success at journey's end. Normally, novice inventors spend thousands of dollars attending lectures and workshops that they hope will prepare them for the challenges that lie ahead. In Secrets of Successful Inventing, Edith Tolchin provides a straightforward guide to the basics as well as a useful resource to take your idea to the next step.

Product Identifiers

Publisher
Square One Publishers
ISBN-10
0757004075
ISBN-13
9780757004070
eBay Product ID (ePID)
201634347

Product Key Features

Book Title
Secrets of Successful Inventing : from Concept to Commerce
Number of Pages
272 Pages
Language
English
Publication Year
2014
Topic
Engineering (General), Entrepreneurship, Inventions, General
Illustrator
Yes
Genre
Technology & Engineering, Business & Economics
Author
Edith G. Tolchin
Format
Trade Paperback

Dimensions

Item Height
1.9 in
Item Weight
28 Oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Dewey Edition
23
Reviews
"Useful . . . dispense[s] solid, practical advice . . . delivers the goods . . . there is a wealth of good information here for would-be inventors." - David Pitt ( Booklist )
Lccn
2014-020743
Target Audience
Trade
Dewey Decimal
600
Lc Classification Number
T47.S444 2015
Table of Content
Acknowledgements Introduction 1. Inventors' Groups Leo Mazur Please consider joining your local inventors' club. These organizations usually meet monthly and provide novice inventors with support and camaraderie. 2. Prototyping Jack Lander A properly made prototype along with an effective sell sheet and a few of the other essentials mentioned in this chapter is critical to the development of your new product. 3. Patenting Andy Gibbs To patent or not to patent: that is definitely the question. This chapter will help you determine the best way to tackle intellectual property issues. 4. Crowdfunding Steve Greenberg and Gary Greenberg You have finally decided to bring your product to market but you need financial assistance. Crowdfunding is a novel way to get the startup funds required. 5. Packaging Josh Wallace Your packaging may be a sale-maker or a deal-breaker. Follow these helpful tips to create picture-perfect packaging for your product. 6. Manufacturing Importing and Product Safety Edith G. Tolchin Sourcing manufacturing government regulations product safety and importing can each be tough to navigate so please follow these steps should you choose to produce your invention. 7. Marketing Jack Lander Whether you wish to license or manufacture your invention yourself it will still need to be marketed correctly. This sage advice on the matter is essential to your success. 8. Websites Eddie Velez There is no turning back time to the pre-internet days so please get your product out there with a great domain name and an even greater website. 9. Sales Reps Don Debelak You will surely want someone to help sell your new invention so please read these timely tips on finding and hiring the optimal sales representative. 10. Retailers Karen Waksman If yours is a product that may sell well to stores like Home Depot, Target, or Neiman Marcus, you should read these key facts about retail to get you started on the right foot. 11. Licensing Joan Lefkowitz This chapter will help you decide if licensing your product is the best route to follow in your quest to connect the public to your grand idea. 12. Public Relations Marsha Friedman Your product is almost ready to be sold, whether in stores, online, or by other methods. Now learn how to generate buzz for your invention through powerful PR. 13. Direct Response Television Gil Tatarsky As Seen on TV! HSN, QVC, and infomercials--oh, my! This chapter will help you determine which of these options may be right for you and your invention. 14. Trade Shows Deb Hess Deb Hess knows trade shows. Pay close attention to this major way to introduce your product meet buyers and network with fellow inventors. 15. How I Did It Maureen Howard What better way is there to discover the trials, tribulations, and rewards of developing a new product than by listening to the firsthand experience of a successful inventor? 16. What I've Learned Bonnie Griffin Kaake Bonnie has worked with inventors for many years. She has seen it all and is here to tell you about the ups and downs of the industry, offering advice you should heed. Conclusion
Copyright Date
2015

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Secrets of Successful Inventing : From Concept to Commerce by Edith G. Tolchin (2014, Trade Paperback)

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item 1 Secrets of Successful Inventing: From Concept to Commerce

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item 5 Edith G. Tolchin Secrets of Successful Inventing (Paperback) (UK IMPORT)

About this product

Product Information

Product Identifiers

Product Key Features

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Additional Product Features

Best Selling in Books

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