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Seller performance standards
eBay expects sellers to consistently provide service that results in a high level of buyer satisfaction. This includes setting and meeting buyer expectations by providing excellent customer service from beginning to end.
You can see how you're performing both domestically and across various international markets in your seller standards dashboard. Specifically, you can view how well you're meeting buyer expectations with buyers from Canada, the United States, United Kingdom, German, and global markets. Learn more about our global seller performance standards.
Canadian sellers can qualify to be Top-rated in two separate programs. They can qualify for the Global program, which measures performance according to sales made to any buyer, and they can qualify for the US program, which measures performance only on sales made to buyers located in the United States.
Based on how you're rated, you'll be assigned one of the following seller levels:
We assess your seller level on the 20th of each month based on your sales history and the quality of service you provide to your buyers.
As an above standard seller, you're expected to:
For more information on meeting buyers' expectations, see our selling practices policy.
How seller ratings fall Below Standard
Keep in mind, too, that if you don't meet buyers' expectations, it can lead to:
Transaction defect rate requirements
The defect rate is the percentage of your transactions that have one or more of the following transaction-related defects:
To meet our minimum standard, you can only have up to 2.00% of transactions with one or more defects over the most recent evaluation period. To qualify as a Top Rated Seller, you can only have up to 0.50% of transactions with one or more defects over the most recent evaluation period. Only your transactions with US buyers count toward your seller performance rating on eBay.com.
The defect rate won't affect your seller performance status until you have transactions with defects with at least 5 different buyers, or at least 4 different buyers to impact Top Rated status, within your evaluation period.
You can have a maximum of 0.3% of PayPal Purchase Protection closed cases without seller resolution over the most recent evaluation period. That means the buyer opened the case, you weren't able to resolve it, the buyer asked eBay or PayPal to review the case, and we found you responsible.
Sellers with 400 or more transactions over the past 3 months are evaluated based on the past 3 months and sellers with fewer than 400 transactions are evaluated based on the past 12 months.
Buyers won't see your defect rate. Keep in mind that buyers will still see your feedback rating and all 4 Detailed Seller Ratings.
Feedback that's revised by the buyer from negative to positive doesn't count as a defect. Similarly, neutral feedback or feedback with low detailed seller ratings for shipping time or item as described can be revised so that it doesn't count as a defect.
You'll be recognized for on-time shipping if tracking shows your item was either shipped within the stated handling time or delivered by the estimated delivery date. If there's no tracking available, we'll check with your buyer. If your buyer confirms the item was delivered on time, you'll be recognized for on-time shipping.
Shipments will only be considered late when:
If you would like to see a summary of the new standards, please see the Fall Seller Update.
To learn more about the Top Rated Seller Program, please visit this page.
To learn more about the benefits and requirements of the Top Rated Plus Program (US standards only), please visit this page.
Cases closed without seller resolution
The number of cases closed without resolution is an important indicator of how well a seller may be meeting buyer expectations on eBay, and is a measure of overall seller performance. These standards are only applicable to Canadian sellers listing on eBay.com.
A case closed without seller resolution is any case the seller is unable to resolve with the buyer prior to the case escalating to eBay or PayPal for review, and eBay or PayPal determines the seller is responsible.
Here are the minimum case requirements all sellers (including Top Rated Sellers) are expected to meet. The percentage requirement applies after the account has exceeded the maximum number of occurrences.
Fair performance evaluation
To measure your overall performance accurately, we look at your performance as a whole. We also consider a buyer's pattern for opening cases and leaving low detailed seller ratings—and protect you when necessary.
What happens if you don't meet the standards?
If you don't meet the minimum performance standards, your search placement will be lowered and there may be limits to your selling activity until your ratings improve. You may also be restricted from selling items on eBay if your performance falls significantly below the minimum requirements. If you have a Premium or Anchor eBay Store and have been below standard for 60 days, your Store may be downgraded to the Basic level.
If your account doesn't meet the standards, you:
Note: We monitor eBay.com for sellers who may be creating poor buying experiences at higher rates, in shorter timeframes, or in different areas than sellers identified by the eBay Seller Performance process. These accounts may be restricted, limited, suspended, or have their seller level changed to below standard.
Individual listings with larger than usual numbers of claims, negative or neutral feedback, and low Feedback DSRs may also be removed and shouldn't be re-listed until all problems are fixed.
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